February, 2010

article thumbnail

It’s About the Accomplishments, Stupid! Tell Them Well!

PR Job Coach

'Resumes today are, or should be, more about what you have achieved not about what you do. The job market is so tight in the current economy that it is easy to hear the squeaks and squeals of people reading the thousands of resumes that are targeted at every available job. The problem is that according to a recent New York Times piece “Job seekers now outnumber jobs by six to one.

Banking 145
article thumbnail

This Post Is For Everyone

Bad Pitch Blog

'Go ahead and be mad at me. I''ve been remiss and spent the majority of February thinking about the business of PR, wondering about pitches bad and good (*mostly bad*) and haven''t written a darn thing in this box. I''ve gotten so many letters pitching interviews mistakenly - and they ARE mistakes - sent to me "as cofounder of the Bad Pitch Blog," that I''ve started to wonder if ANYONE in our industry ever takes a second look at who they''re sending anything to.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tactics for Assuring that Your Resume Gets Included and Not Discarded

PR Job Coach

'A recent graduate with Masters and Bachelors wrote to ask for a recommendation on handling internships on a resume. This eager job seeker has limited communications experience largely focused on internships. The primary experience gained while attending college was in retail merchandising and healthcare. The question is whether a functional resume is better since the communications internships are more important and relevant to landing and thus should be at the top.

Retail 106
article thumbnail

Arrogant Brands & Saying No to the Media

Bad Pitch Blog

'" You''re so vain. You probably think this post is about you." PR Newser points out that Apple only let one reporter, Walt Mossberg, touch the robes of Steve Jobs so that he might be healed. It reinforces some of the opinions I’ve been tweeting about Apple. Let’s face it – they’re an arrogant brand. The Bad Pitch Blog was contacted by an anonymous source who is calling out another arrogant brand – Ralph Lauren.

Brand 46
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

Batter Up: The Bad Pitch From HR!

Bad Pitch Blog

'We all know that PR folk are not the only ones who send bad pitches! As we are aware, our HR colleagues pitch all day, every day. When they recruit, what are they doing: they''re pitching. When they announce inevitably negative changes to benefits packages, that''s really a pitch. You get the idea. Late last year, a zealous HR pro (her title is a misnomer: Manager of Talent Development) sent an email to a former employee at my agency, RLM.