Thu.Sep 01, 2022

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Pitching News Today

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here. The majority of my clients are established in their business. They’ve built a product, service or brand and now they are ready to be known. They want to be seen as the go-to expert and sought out and found by potential clients or customers because of who they are what they’ve done.

Pitching 130
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Presspage - dirico partnership to streamline external corp comms workflow

Presspage

The process of developing and sharing content is “the bread and butter” for communications professionals. But there are many complexities in the PR content process that can make this task more complicated than it needs to be. dirico and Presspage both have been in the business of simplifying work for comms teams for over a decade and, in the process, have identified some of the key causes: Comms teams have long been disadvantaged by the scarcity of integrated tools, dedicated to their needs.

Tools 148
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Trending Sources

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Back-to-School Career Booster: Volunteerism

Culpwrit

As college students return to campus, this is the right moment to think about volunteer opportunities that will help enhance resumes and future job prospects. While many students are laser-focused on classes and prospecting for paid internships, college freshman and sophomores and high school students would be wise to seek out relevant volunteer experiences… Continue reading Back-to-School Career Booster: Volunteerism.

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Presspage - dirico partnership to streamline external corp comms workflow

Presspage

The process of developing and sharing content is “the bread and butter” for communications professionals. But there are many complexities in the PR content process that can make this task more complicated than it needs to be. dirico and Presspage both have been in the business of simplifying work for comms teams for over a decade and, in the process, have identified some of the key causes: Comms teams have long been disadvantaged by the scarcity of integrated tools, dedicated to their needs.

Tools 109
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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In Memoriam: Judith S. Bogart, APR, Fellow PRSA

PRSay

Judith S. Bogart, APR, Fellow PRSA, a distinguished PR leader who worked more than 50 years in the profession and served as a PRSA president, died on July 22 in Cincinnati. She was 85. In 1983, Bogart became the second woman to serve as PRSA’s president and remained active as a volunteer leader at all levels of the organization. During her 50-plus-year professional career, she served in a variety of organizational roles, including director of public relations for Sive/Young & Rubicam; vice p

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Journalists Share Top 5 Pet Peeves & Advice for PR People

Bianchi Biz Blog

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. Instead of just pontificating ourselves about how PR professionals can make an impactful pitch, we went directly to the source and gathered journalists’ responses to our query about their PR pet peeves and what advice they had for PR people.

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Good Sportsmanship On-Line

HMA Public Relations

Just as a student would respect an opponent on the field or in the debate room, the same must occur online. Read more on the importance of positive online behavior in this post from Scott Hanson.

Sports 76
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This Week in PR Ethics (9/1/22) Is it ever right to sabotage your company? Do you need an ethics advisor?

Ethical Voices

This week in public relations ethics there were some really interesting articles that look at duty, leadership and the need for counsel. Is it ever right to sabotage your company? – This article generated a lot of discussion among my peers. It looks at the hypocrisy of companies claiming to care about the environment yet they are representing companies damaging it.

Ethics 72
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your guide to news monitoring and outreach

PeakMetrics Insights

Learn how a media outreach plan works, & how it increases visitors, conversions, loyalty, brand awareness, and authority with PeakMetrics' news monitoring guide

Brand 52
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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how to get google alerts in microsoft teams

PeakMetrics Insights

Check out these useful public relations strategies you can utilize to help your brand stand out this holiday season and make your PR strategy more effective.

Google 52
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the evolution of media monitoring in political campaigns

PeakMetrics Insights

Learn about the evolution of political media monitoring and the essential elements of effective media monitoring efforts in the age of digital politics.

Media 52
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peakmetrics partners with newsguard to provide clients with

PeakMetrics Insights

PeakMetrics is partnering with NewsGuard to provide its clients with detailed insights and analytics about the news sources mentioning a brand or topic.

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how to use analytics to spread your message

PeakMetrics Insights

Take a look at how analytics is used to track your organization's mentions and how it finds the right audience to which you can spread your message.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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identifying and finding the right social media influencers

PeakMetrics Insights

Looking for the best social media influencer for your business? Check out these tools and tricks of the trade to find the right one!

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peakmetrics wins two air force contracts to develop technolo

PeakMetrics Insights

PeakMetrics proudly announces that they were awarded two air force contracts to develop technology to combat disinformation.

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how to run an effective social media campaign

PeakMetrics Insights

Is your social media campaign working? Check out the following tips on how to run your social media campaign effectively.

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sunsetting free peakmetrics accounts

PeakMetrics Insights

PeakMetrics announces it has decided to discontinue service to free users to provide better support to paid customers.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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what is media monitoring

PeakMetrics Insights

In this article, we talk about what Media Monitoring is and why it is a must-have tool for organizations of any kind

Media 52
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covid 19 resources for researchers journalists non profits

PeakMetrics Insights

As part of our mission to support transparent media analysis, we are happy to share PeakMetrics' COVID-19 resources.

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ai disrupting politics

PeakMetrics Insights

Check out the impact of artificial intelligence in politics and its potential to improve the political landscape.

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peakmetrics and podchaser partner to bring podcast monitorin

PeakMetrics Insights

PeakMetrics partnered with Podchaser to enhance podcast monitoring capabilities. Check out this exciting update!

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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5 free tools that will make your work easier as a communicat

PeakMetrics Insights

PeakMetrics discussed the 5 free tools that can make your task as a Communications Professional easier

Tools 52
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state of the industry the greatest challenges for pr and com

PeakMetrics Insights

Check out the experts' difficulties within the PR and communications industry as the industry evolves.

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introducing slack alerts

PeakMetrics Insights

Slack has become a communications hub central for keeping teams in sync, & PeakMetrics is excited to finally release our brand new Slack integration.

Brand 40
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stagwells stgw prophet announces exclusive partnership with

PeakMetrics Insights

Partnership expands PRophet's verified journalist data across the UK, Europe, LatAm, and Asia and provides customers access to PeakMetrics' platform.

Data 52
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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.

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stuart mcfaul on the importance of authenticity and transpar

PeakMetrics Insights

Stuart McFaul, President and Lead Strategist of SpiralGroup discussed the importance of authenticity and transparency during the COVID-19 pandemic

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how to successfully pitch a journalist a conversation with d

PeakMetrics Insights

Check out our conversation with David Richard of BIGFish PR on how to successfully pitch your stories to a journalist.

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introducing the brand safety index

PeakMetrics Insights

What is Brand Safety Index? Learn more about top organizations and where they stand with brand safety here.

Brand 40