Sun.Aug 23, 2020

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Can anybody hear me? Tips for gaining media attention amidst a pandemic, economic crisis, and national election.

Agility PR Solutions

Whether you are wanting to share the news of a prestigious new client, an innovative new offering, or a successful implementation, it’s never a simple task to get the attention of the right media outlets on your preferred timeline. Throw in a worldwide pandemic, an economic crisis, and a presidential election, and you may opt […]. The post Can anybody hear me?

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Does Using “Shuffle” Mean You’re Already ‘Stuffed Full’?

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence “What do you want to watch?” “I don’t know; what do you want to watch?” That conversation must be happening in more homes than just mine, which probably inspired Netflix to introduce its new “Shuffle” feature, aimed at defeating this common viewing dilemma.

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Personalization drives brand loyalty—but brands are missing opportunities to engage

Agility PR Solutions

Comms pros know that personalization is driving brand loyalty today, but new research from AI-driven 1:1 marketing firm Formation.ai finds that consumers feel brands aren’t doing enough to recognize them as individuals. The firm’s latest study, Brand Loyalty 2020: The Need for Hyper-Individualization, comprises survey responses from 2,000 consumers and shows the more personalization tactics […].

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How Does a PR Newswire for Journalists Benefit the World?

PR Fuel

Are you a journalist or news organization wondering where to get your news? Have you looked into a PR newswire for journalists yet? Well, you should really look into it! A newswire can be a powerful tool for journalists, especially in this day and age when there’s so much news out there every single second of the day. Let’s go through all the ways that a PR newswire can be a great thing for any news organization or news distribution business to utilize and help the world learn about

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How Gen Z is influenced by higher-ed marketing during COVID

Agility PR Solutions

COVID-19 has affected many aspects of the higher education student experience—and now is an essential time for marketers to be cognizant of prospective students’ anxiety about what school will look like and utilize the right tools to build trust and connect with students. New research from higher education marketing firm Glacier and Canadian higher-ed consulting […].

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TV commercials and online ads are losing their influence during COVID

Agility PR Solutions

The COVID crisis has changed America and the world in many ways, and new research from New York tech PR agency MACIAS PR reveals a shift in the way we interpret media ads. The firm’s new study suggests TV commercials and online ads are losing their influence over consumers, even as news consumption rises during […]. The post TV commercials and online ads are losing their influence during COVID appeared first on Agility PR Solutions.

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