Tue.May 02, 2017

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Social Media and PR – Go Together Like Peanut Butter & Jelly

Cision

Some people like just peanut butter on their sandwich and some people like just jelly; but when you put them together, that’s where the magic happens. It’s the same thing with social media and PR. Use just one, you’ll get decent results but use them together, with a strategy, you will explode your visibility. Social Media = Peanut Butter. Think of social media as the peanut butter.

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Cyberbullying: My Week on LinkedIn

Waxing UnLyrical

About a week ago, I posited what I thought was a fairly innocuous question on LinkedIn: It got a few interesting responses, which was great; I was, after all, asking a question. That was about a week ago. Suddenly, over this past weekend, the number of views had crossed 10,000. Oh my, I thought to myself. I guess this is hitting a chord with a lot of people.

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Why Effective Communications Skills Matter in Business, Life and Healthcare

Shift Communications

In the last few months, I have been slapped in the face with the simple and critical importance of effective communications both in business and in life. Example 1 – Recently, I discussed PR goal setting with a prospect. I mistakenly assumed that they understood PR terms like media placement and briefing. This initial misunderstanding of their PR experience led to multiple, time consuming conversations aimed at ensuring that we were all aligned first on terminology and secondarily with outcomes

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Social Media and PR – Go Together Like Peanut Butter & Jelly

Beyond PR

Some people like just peanut butter on their sandwich and some people like just jelly; but when you put them together, that’s where the magic happens. It’s the same thing with social media and PR. Use just one, you’ll get decent results but use them together, with a strategy, you will explode your visibility. Social Media = Peanut Butter. Think of social media as the peanut butter.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How to Conquer Your Technical Website Performance

Stern + Associates

Having a website can be an arduous venture. The hard work starts at the beginning with the creation process – information gathering, planning, design, development, testing, delivery. Not only are. The post How to Conquer Your Technical Website Performance appeared first on Stern Strategy Group.

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Got 5 Minutes? We give you five great reads

Katie Paine's Measurement Blog

Happy Spring! Here’s a new round of “Got 5 Minutes? Here are 5 Links to Check Out” 1) How Powerful is Facebook’s Algorithm, the Inquiry, BBC World Service – Amazing piece on the power, and danger of algorithms in our lives. Why you should read it: Algorithms are already running our lives. YOu needs to know […].

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Network Latency and Endeavor for Jargon Free Corporate Communications; Off Script #17: Wendy Zajack

Sword and the Script

She started with a boutique PR agency, then made a lateral move into high-tech PR, and eventually landed in-house. Her corporate gigs tended to be with large companies of the international variety – Nokia and Alcatel-Lucent for example. Such roles often come with a great deal of change in the way of M&A, and after her third merger, she began re-evaluating her career.

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Cool Tools for the Curious PR Pro

Flatiron Communications

One of the daily email newsletters to which I subscribe is Product Hunt , founder by Ryan Hoover. This carefully distilled selection of cool new gadgets, apps, podcasts, and productivity tools rarely ceases to surprise me. Invariably, they make my professional life easier and home life more enjoyable. In handling curation for you, the serendipitous Product Hunt eliminates so much frustration as compared to wading through the myriad offerings of the App Store or Google Play.

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