Agility PR Solutions

MARCH 28, 2021

My marketing advice today is for CEOs and business owners. I’d like to expose two common problems that are dumbing down your marketing, and costing you leads and sales. The first problem is that it’s highly likely your marketing team doesn’t know the language of marketing. What I mean by “language” is the key concepts […]. The post Wise up: How to build and run a well-oiled marketing team appeared first on Agility PR Solutions.

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Mindful Marketing

MARCH 28, 2021

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Like most people, I was amazed when an NFT of a collage by the artist Beeple recently sold at auction for $69 million. It’s worth pondering why anyone would pay so much for a blockchain-based asset, but the sudden popularity of NFTs may signal a more important concern: the price that individuals increasingly pay because others can easily digitize and share

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Agility PR Solutions

MARCH 28, 2021

Just as there’s no such thing as a perfect person, there’s no such thing as a perfect brand. As the experts at our recent Crisis Comms Mastery virtual summit warned, no one is crisis immune. While that’s enough to keep any PR pro, comms professional, CEO, board member, or spokesperson up at night, the silver […]. The post 5 Reasons Why Media Monitoring is an Essential Part of Any Crisis Comms Plan appeared first on Agility PR Solutions.

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Crisis Media Brand Branding 124

Agility PR Solutions

MARCH 28, 2021

The segments hard-hit by the crisis—retail, hospitality, travel, to name a few—are furiously working to get back on their feet and re-invent themselves for the ‘new normal’. Rarely has there been a time when the need for support from expert marketing agencies and services providers has been so important. However, with budgets under intense scrutiny […].

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MARCH 28, 2021

You finally chose the right email marketing tool, crafted your sequences, and got ready for cash to come rolling in. But then… nothing. No one’s reading your emails, no one’s opening their wallet, and no one cares. Fortunately, there’s a simple solution to your problems. Optimized email subject lines. Email subject lines get the reader to open […].

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