Fri.Jan 13, 2023

article thumbnail

Five PR Skills To Sharpen In 2023

ImPRessions - Crenshaw Communications

The start of the new year is an excellent time for PR teams to reflect on their abilities, needs and competencies for the coming months. What worked well? What needs improvement? Here are vital skills for PR people to assess and enhance in 2023. It’s all about… communication. PR is a part of communications, but ironically, we don’t always communicate well with one another within a team.

Writing 170
article thumbnail

The Psychology of Color

HMA Public Relations

Colors can change the way people feel about certain products and brands, such as company logos, cover art, and advertisements. Read more on colors and how they impact brand efforts in the latest blog post from Rayna Burgett.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Hire me as your social media coach

Communications Conversations

Tell me if one of these scenarios sounds familiar: You’re a mid-sized or small PR, advertising or marketing agency owner and have a small and junior team heading up social for your clients. They’re great but still could use a little guidance from time to time on all things social. And they could use some help keeping up with all the changes and updates that are happening across social on a weekly basis.

article thumbnail

Workplace Chatter Can Promote Employee Advocacy for COVID-19 Vaccination

Institute for Public Relations

This summary is provided by the IPR Organizational Communication Research Center based on the original study. Dr. Weiting Tao and colleagues examined how workplace dialogic communication about COVID-19 vaccination influenced employees’ intention to advocate for the vaccine to people in their personal and professional networks. Workplace dialogic communication requires open exchange of information, thoughts, and … Continue reading Workplace Chatter Can Promote Employee Advocacy for COVID-1

article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

Episode 18 of The Construction Briefing out now

Practical Law Construction

Are you a construction practitioner wondering what might happen in 2023? If so, then wonder no more. Instead, listen to episode 18 of The Construction Briefing , in which Michelle Rousell and Yassir Mahmood of Practical Law Construction discuss what they think the big issues for 2023 are. They involve collateral warranties and building safety, both in the courts and through more legislative developments.

More Trending

article thumbnail

3 Reasons to Use Public Relations Instead Of Ads?

Victorious PR

“Oh, I run ads, I don’t need PR.”. That is one of the top things we hear as a public relations agency. And we get it. We are in a world where ads are VERY popular and that’s all some people know today. But it’s important to look at others and educate yourself on what may be a better tactic. Public relations has a lot of benefits that ads just can’t provide.

article thumbnail

Do CEOs and CCOs Agree on What Matters?

Institute for Public Relations

This summary is provided by IPR based on the original study by HarrisX and Ragan Communications HarrisX and Ragan Communications examined how CEOs and communication leaders view each other’s roles and responsibilities, what they value most, and when they believe responses to public policy issues are necessary. An online survey of 182 CEOs and 178 … Continue reading Do CEOs and CCOs Agree on What Matters?

article thumbnail

Influencer-Started Businesses: Leadership by Popular Demand

Doctor Spin

Influencer-started businesses are rising—by popular demand. In 2020, I argued that influencer-started businesses would emerge as real threats to traditional businesses. I got pushback; few agreed with my analysis. Was I wrong? In this post, I want to revisit my initial analysis and further investigate how the business landscape is evolving. Here we go: Table of Contents The Advantage: Free Marketing and PR PR Case Study: MrBeast Burgers The Slight Edge: The Overall Experience An Audience Isn’t S

article thumbnail

Americans Divided on Whether Businesses Should Take a Stance on Controversial Issues

PRSay

Americans are divided on the question of whether businesses should take public stances on political and social issues, new surveys conducted by Gallup and Bentley University have found. The surveys showed that 48% of respondents say companies should take such stances, while 52% say companies should not. Younger adults are more likely to believe businesses should take public positions on political and social issues.

Survey 86
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.