Sun.Feb 28, 2021

12 best social media listening tools for tracking brand mentions

Awario

Social media listening tools are designed to help you keep track of every brand mention and social conversation important to your business. We put together a list of 12 best tools for social listening to make sure you are in perfect sync with your market

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Blowing one’s own horn—an option for PR in days of declining media opportunities

Agility PR Solutions

With a continuously growing number of media outlets cutting back on staff and even closing their doors, where do public relations and marketing folks go to pitch their brands? Do they have other options?

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“Lou, You Know What Your Problem Is?”

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Years ago we resigned a big brand account in the consumer electronics space. I think the statute of limitations has run out, 10+ years, so I can share the name.

3 big reputational risks facing PR companies around the world—and how to diffuse them

Agility PR Solutions

There is no shortage of concerns that PR companies have regarding the myriad of reputational risks that face them online. This is because of how easy it has become for online troublemakers and trolls to put brand loyalty, corporate reputation, and purchase intent at serious risk.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

PR Maven® Podcast | February 2021 Wrap-Up

Maine PR Maven

Nancy discusses why PR is important for small businesses, how they can earn media coverage, building community relationships and how to promote your business during COVID-19. The post PR Maven® Podcast | February 2021 Wrap-Up appeared first on | The PR Maven. Podcast

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Leaving a Legacy of Irreverence

Mindful Marketing

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing A teenage football player’s verbal hits on an MVP NFL quarterback led amateur and professional sports analysts alike to call a personal foul.

Press Moves – Week of March 1

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Columbus Dispatch: Amelia Robinson (@DispatchAlerts) has joined as Opinion and Community Engagement Editor.