Top Public Relations Today Television Advertising Content for Sat.Feb 01, 2020

Sat.Feb 01, 2020

The Statistics, Effectiveness and Politics of Super Bowl Commercials [UML]

Sword and the Script

FEBRUARY 1, 2020

The Super Bowl commercials – along with the ensuing debate and discussion– are worth every marketer’s attention. There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. That’s the theme for this week’s Unscripted Marketing Links (UML). The UML is an occasional roundup where I discuss three links I think are worth your reading while and present them here for your review. 1) Statistics on the Super Bowl audience and advertising.

Sports

Sports Advertising Advertising Survey

Branding and Public Relations Go Hand-in-Hand

5W PR

FEBRUARY 1, 2020

While “branding” a product is all about promoting a term, symbol or a product name, public relations (PR) experts view their job as also pitching something with marketing and advertising efforts. In fact, the internationally known “Coca-Cola” brand owes part of its success to an aggressive public relations campaign that has made drinking Coke akin to apple pie, baseball and other American “brands.

Brand

Brand Branding Publicity Consumer

Sat.Feb 01, 2020

The Statistics, Effectiveness and Politics of Super Bowl Commercials [UML]

Branding and Public Relations Go Hand-in-Hand

Stay Connected