Fri.Oct 22, 2021

Is your digital content strategy driving revenue?

PR Daily

Here are seven steps to ensure your work connects to the bottom line. With 24/7 access to online reviews, videos, media coverage and more, today’s path-to-purchase is unmistakably customer driven.

Media Moves at Entertainment Weekly, Forbes & Fortune, The New York Times Announces Multiple New Hires

Cision

Joshua Rothkopf joins EW, NY Times added three cooking columnists, and more. Media Blog

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How to thwart procrastination and start writing freely

PR Daily

Heed this timeless advice to get unstuck and start splashing ideas onto the page. Everyone who writes for a living knows all too well how nefarious procrastination is. Every day is a battle of will: “I’m going to finish my story. But lemme just see what all the “Squid Game” fuss is about first.”. “I

How to Pitch Your Clients for Podcasts (w/ Podcast Pitch Template)

Prowly

We can barely keep up: podcasts have popped up everywhere and their popularity continues to skyrocket. There is a podcast for almost everything these days, from business to personal finance to true crime stories to fashion.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Campaign brings national leaders together to find advancements in cancer care

PR Daily

AstraZeneca and agency Zeno Group highlighted the voices of not only AZ’s leadership but leaders from the whole oncology world. This won the Thought Leadership Campaign (Health Care PR and Marketing) category in Ragan’s PR Daily Awards.

More Trending

Lyft offers context on long-delayed safety report, almost half of all journalists cover five beats or more, and WeWork goes public

PR Daily

Also: St. Ives skincare launches Instagram contest, Axel Springer’s CEO apologizes to employees, Pinterest announces video features, and more. Hello, communicators: Skincare brand St.

Meet the Team: Andy Ireland!

Prohibition

We’re back this month with another meet the team! For October, get to know all about our Videographer and Production Manager, Andy. How long have you been at Prohibition? I’ve been at Prohibition for 6 months – still pretty new! What do you love most about your job?

Defense One’s Marcus Weisberger on creating must-read content

PR Daily

Host Lisa Camooso Miller talks with a reporter covering the Pentagon and military affairs in Washington, D.C. This week, Lisa sits down with Marcus Weisgerber from Defense One.

ICON 2021 Recap: Panelists on the State of DE&I in PR and Communications

PRSay

According to the U.S. Bureau of Labor Statistics, as of 2018 (the most recent year for which data is available), the PR profession was 87.9 percent white, 8.3 percent African American, 5.7 percent Hispanic and 2.6 percent Asian. (By By comparison, the overall U.S. population is 76.3 white, 18.5 percent Hispanic, 13.4 percent Black or African American, and 5.9 percent Asian, according to the U.S. Census Bureau.). “We

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

What is Jargon?

HMA Public Relations

When you use jargon to people outside of your industry, it can sound like an alien language. Learn how you can avoid this with Alison Bailin. PR Observations and Preferences industry speak Jargon klingon star trek worf

ICON 2021 Recap: Inside Delta Air Lines’ Crisis Response to COVID-19

PRSay

In February 2020, as the coronavirus raced toward pandemic proportions, Delta Air Lines made the difficult decision to suspend its flights to China, where the outbreak had originated. The company’s communications team found itself pivoting into crisis mode.