Tue.Aug 18, 2020

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5 Ways to Bolster Cold Emails with Social Proof (+ Examples)

Prowly

I started my marketing career as a link builder at a digital agency. I remember the toil of spending hours finding prospects and pitching content, often achieving little in return. Thankfully, I’ve honed my networking and cold outreach strategy since then. But the truth is, cold outreach is tough no matter what you’re pitching. It’s […]. The post 5 Ways to Bolster Cold Emails with Social Proof (+ Examples) appeared first on Prowly Magazine.

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5 PR tips for promoting your newly acquired business

Agility PR Solutions

Acquiring a new business is exciting, but like any venture, it comes with its own set of challenges. If you’ve taken on a business in a new niche, for example, being able to navigate the waters of that industry could prove difficult, especially if it requires additional learning on your part. Or, you may have […]. The post 5 PR tips for promoting your newly acquired business appeared first on Agility PR Solutions.

Examples 126
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Code of PR Ethics: The Gray Area of Communicating a Point of View

Sword and the Script

Do PR professionals present accurate and truthful information? A survey of 300 PR pros found 95% say “often” or “sometimes.” “We’re excited to announce that SlideShare is joining Scribd.” That’s how LinkedIn, which owns SlideShare for the moment, set it up in an email to users on a Saturday night. The message continued, “Scribd will begin operating the SlideShare business on September 24, 2020.

Ethics 100
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How Rituals Can Help Solo PR Pros

Solo PR Pro

I sit in my favorite chair, watching the steam from my coffee twirl into the morning's stillness. I am in my comfy sweats, cocooned in a black sweater. I watch the soft shadows play against the windowsill as the sun slowly rises. The chair, coffee, and time of day are part of my rituals for getting into “writing mode.” We all have rituals and routines.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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9 illuminating tips for marketing to college students

Agility PR Solutions

Many marketing types depend on the target audience. College marketing campaigns are focused on students, their needs, and their preferences. This niche can be very profitable if approached thoughtfully, but it’s necessary to find the best techniques for influencing potential customers. Students like changes, always look for something new and unusual.

More Trending

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CEOs are realizing that post-COVID changes are permanent—and there are more to come 

Agility PR Solutions

It remains to be seen how much of the disruption caused by COVID-19 will revert (at least somewhat) back to the “old normal” and how much will become a permanent part of the new business world. New research from PwC shows a majority of CEOs believe pandemic-driven shifts towards remote collaboration (78 percent), automation (76 […]. The post CEOs are realizing that post-COVID changes are permanent—and there are more to come appeared first on Agility PR Solutions.

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6 Ways to Score a Broadcast Interview in the Midst of COVID-19

MaccaPR

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Ohhh—heavens, yes! To hear directly from the experts, we invited three of our favorite journalists—WCCO-TV weekend morning meteorologist Mike Augustyniak, KSTP-TV “Twin Cities Live” associate producer Brittany Runck and WCCO Radio host Roshini Rajkumar—to our virtual panel to explore how the pandemic has transformed how they work and presen

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The Heat is On #HMATurns40

HMA Public Relations

This year, #HMATurns40 and as we enter yet another day with temperatures above 110 degrees, Scott is reminded of the PR campaigns team HMA has created to help Arizonans get through the hottest part of the summer with our past client, SMACNA Arizona. Click to read more about the innovative solutions we have implemented. The post The Heat is On #HMATurns40 appeared first on HMA Public Relations.

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6 questions with Elly Belle

Muck Rack

6 questions with Elly Belle

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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What’s Your Secret PR Superpower?

The Hoffman Agency

What comes to mind when you think of the word superhero ? You might think of the men and women who wear capes in the movies you grew up watching, or maybe your mind goes to people in your life who are your inspiration. Here at The Hoffman Agency, we think of our employees and other PR pros as our superheroes! They constantly save the day with their quick wit, unique craft and selfless dedication.

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The NewsWhip Pulse Episode 1 Recap

NewsWhip

Last Friday we hosted our first edition of The NewsWhip Pulse, our new biweekly webinar series in which we look at emerging trends, and hear from some distinguished guests in the media and PR industries. . This week began with two of our own, as our CEO and founder Paul Quigley welcomed NewsWhip’s Head of Research and Editorial Benedict Nicholson to talk about the explosion of public interest in news content on social media this year so far.

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