Fri.Apr 16, 2021

Timeless writing lessons from ‘Sesame Street’

PR Daily

The beloved children’s show keeps going strong after 50 years–and continues to offer a masterclass in tidy storytelling. The creators of “Sesame Street” knew that the Muppet chickens were always good for a laugh. Apparently, the show had a rule of thumb : “When in doubt, throw a chicken.”.

Friday Roundup: Media Moves at Vox, NPR & Politico, TeenVOGUE Names Executive Editor

Cision

Brian A. Anderson joins Vox, Andrea Hsu promoted at NPR, and more. Media Blog

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5 proven ways to boost creativity to solve tough problems

PR Daily

Consider these activities and tools to help build your ability to think outside the box and bring new ideas to intransigent challenges. Are you creative? Unless you paint masterpieces in your free time or spend your days figuring out how to get humans to Mars, it can be tempting to say “no.”.

Communicating Your Reopening

HMA Public Relations

As our lives slowly return to normalcy, many businesses are heading for a reopen. Creating and implementing a communication plan for a reopen will ensure effective messaging and put businesses on a successful path for the future.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Industry leaders support PR pros in between roles with networking, training opportunities

PR Daily

A new offering from PRSA aims to help practitioners who have been laid off or furloughed during the pandemic find new opportunities and enhance their skills. How is the PR industry changing its approach to hiring and networking in the aftermath of the economic turmoil caused by COVID-19?

ABC hires the first Black exec to run broadcast news bureau, most Americans see decline in unions as bad for the country, and Amazon’s CEO opines on lost employee trust

PR Daily

Also: Pfizer CEO speculates on need for third vaccine shot, Twitter promotes transparency around its algorithm, Instagram gives users options to hide likes, and more.