Fri.Jul 12, 2019

Instagram’s sagging engagement, LinkedIn’s new marketing tools, and Google’s revamped news section

PR Daily

Also: eBay throws shade at Amazon’s Prime Day, Twitter jokes about its global outage, and the end of the 40-hour workweek. Good morning, PR pros: Twitter experienced a global outage Thursday, its second this month. (On On July 3, Facebook, Instagram and WhatsApp also reported outages.)

Barbie reboot 6.0

Mark My Words

Barbie, in a way, is like dog food. Neither a small child or a dog can take either product to the till and pay for it themsevles. In fact, neither can reliably articulate what they want and why they want it at all.

Nifty tools to record a podcast interview remotely

PR Daily

Apart from the trusty double-ender, a few online options can deliver high-quality audio. Consider these possibilities. As nice as it would be to have podcast interviews occur in person, that’s not always practical, especially if you want to interview an array of guests from around the world.

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The Final Test

HMA Public Relations

You’ve just graduated from college, you’ve taken your graduation trip to celebrate and now you are faced with the constant “what’s next?” question. For outsiders, finding […]. The post The Final Test appeared first on HMA Public Relations. Featured ap style AP Style Guide Graduate PR Writing Test

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How to generate authentic brand advocacy from your employees

PR Daily

Incentives for glowing endorsements or staunch defenses of your organization might work in the short term, but more intrinsic sentiments will resonate and endure. Here’s how to proceed. More and more employers recognize the power of employee advocacy on social media.

More Trending

How small nudges can change the world

PR Daily

Many communicators are hoping to make a difference in their community, whether through education or persuasion. Here’s how small steps can lead to big picture progress. It’s easy to feel that making a difference in how humans act is possible only through seismic change.

How I deal with my professional social media FOMO

Communications Conversations

On The Gram, I follow a fellow solo consultant named Katie Miller. Katie’s a relatively new solo–been at it a couple years now. From all accounts, she’s doing quite well. But, what really strikes me about Katie is her ability to work from anywhere in the world.

10 key questions for gauging employee satisfaction

PR Daily

A hefty paycheck is not enough these days to retain talent. Regular surveys provide valuable feedback for enhancing workplace culture, career growth opportunities and other key factors. Employee satisfaction is crucial, but the path to improving it isn’t always straightforward.

Keeping Up With Your Content

Scott Public Relations

Sometimes, it’s hard to see that the effort of content creation is worth it. Even with a defined brand, a content strategy, and regular metrics reporting, it can be difficult to recognize real value in this work.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Only an AP style superstar would know these rules

PR Daily

Join Grammar Girl for this in-depth webinar and upgrade your knowledge of tricky new rules. As a writer, you’re held to higher standards than everyone else when it comes to grammar and AP style use.

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Is it Too Risky for Kids to Rideshare Alone?

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence Among a parent’s worst nightmares is this: Your child climbs into a car alone with a stranger. Just the thought of that scenario strikes fear into the heart of any mother or father.

Did your content captivate audiences?

PR Daily

Share how your content built brand awareness, increased customer engagement, aided in reputation management and more. Enter PR Daily’s Content Marketing Awards. The post Did your content captivate audiences? appeared first on PR Daily. PR Daily Awards

The 5 most popular stories on PR Daily this week

PR Daily

This week, readers were interested in striking the right ton with employees, Starbucks’ apology, Bleacher report’s Twitter mistake, data on consumers’ social media preferences and more.