Thu.Jun 29, 2017

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Behind the Headlines with Ben Wyskida

Cision

Known as a progressive communications strategist, Ben Wyskida recently joined the ranks of Fenton PR as the new CEO. With 20 years of experience in communications and social change spaces, Ben took the helm on May 15, 2017. His background includes expertise in criminal justice reform, sustainability, human rights and public interest law. He has also led “media for media” communications for investigative journalism non-profits.

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How Can Brands Earn Trust in the Fake News Era?

Prowly

We buy based on the content that we find and consume and based on the experience that the content and the brand provide. This is why fake news is such a problem for brands. It’s false content, and as such it diminishes consumer trust even more. The post How Can Brands Earn Trust in the Fake News Era? appeared first on Prowly Magazine.

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Does Data-Driven Storytelling Threaten the Role of the Communicator? #CisionWorldTour Toronto

Cision

Advances in technology will revolutionize your business, but what if your job is more than just a business to you? What if you paint pictures with words and tell tales around something as seemingly boring as a brand? While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling.

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How to Diagnose and Repair a Failing Blog Strategy

Stern + Associates

We already know the press release is dead. Put simply, people don’t want to read them and Google doesn’t want to rank them. The next generation of public relations, “PR. The post How to Diagnose and Repair a Failing Blog Strategy appeared first on Stern Strategy Group.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Does Data-Driven Storytelling Threaten the Role of the Communicator? #CisionWorldTour Toronto

Beyond PR

Advances in technology will revolutionize your business, but what if your job is more than just a business to you? What if you paint pictures with words and tell tales around something as seemingly boring as a brand? While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling.

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PhD

Greenbanana PR

Life is what happens when you’re completing a PhD (to appropriate a more famous expression). My proposal to undertake a PhD investigating Career Strategies in Public Relations at Bournemouth University was accepted in October 2009 – this week I was delighted to be told during my Viva (oral examination) that I would be awarded my … Continue reading PhD.

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Public Relations for The Greatest Athlete of All Time

HMA Public Relations

As an avid tennis player (and spectator), Rachel has some PR advice for the world of tennis.especially when it comes to the greatest athlete. [Click below for more]. The post Public Relations for The Greatest Athlete of All Time appeared first on HMA Public Relations.