Sun.Aug 28, 2016

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Has Apple’s Media Coverage Suffered Under Tim Cook?

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. When Tim Cook took the reins of Apple after Steve Jobs passed away, I suggested that replacing the narrative cultivated by Mr. Jobs would be tougher than the product roadmap. More than understanding the classic arc and how to tease out drama in the Apple story, The tougher it was to know what was going.more.

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College Reputation Arms Race – And Puppies

David PR Group

The university admissions process is a big topic around my house these days as my daughter is prepping for college entrance exams. Higher education has never been such a big business, and the college decision grows more complicated as rankings proliferate from well-known media outlets and unknown blogs alike. Questions are beginning to swirl around our atmosphere of friends, colleagues and family members.