Fri.Aug 16, 2019

5 key steps to setting up and running your global PR framework

PR Daily

Infrastructure and expertise—especially at the regional level—are foundations of establishing and maintaining an international presence. Here’s a look at the crucial particulars. Global PR revenue is expected to climb to a record $19.3

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4 steps for PR pros to gain credibility among top-tier execs

PR Daily

Want a prominent seat in the meeting room? Figure out the nomenclature, and collaborate with the bean counters on identifying and tracking which metrics matter most to them. Proving PR’s financial impact is one thing; communicating it effectively is another. .

How Today's Leading Biotech PR Teams are Turning Innovation into Headlines

Business Wire

Today’s biotech firms are creating some of the most complex and interesting news in the market. Promoting that news, however, comes with a series of unique challenges very few other industries face. investor relations public relations media relations

Story Sharing in 2019

Ronn Torossian

It might surprise you to learn just how many platforms support storytelling formats these days. We all know the major players: Snapchat, and Instagram.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Study: Employees want more employer-offered retraining

PR Daily

Many organizations haven’t offered any continuing education in over a year, says a Clutch study. Here’s what that means for your team. When was the last time you invested in training for your team or for yourself?

More Trending

Measuring risk for ‘scandal insurance,’ Walmart defends gun sales, and yes, pumpkin-spice Spam is a thing

PR Daily

Also: AP Stylebook offers a back-to-school guide, Tiffany markets diamonds for men , and YouTube changes its copyright policies.

PRSA MBA Program Drives Collaboration Through Research

PRSay

PRSA’s MBA/Business School Program Committee supports collaboration among program faculty to facilitate shared understanding the impact of current trends on reputation management through webinars and research.

How do you use public relations in your daily life?

HMA Public Relations

Many people use public relations principles in their daily life but probably aren’t even aware of it. For instance, when posting a photo to Instagram or […] The post How do you use public relations in your daily life? appeared first on HMA Public Relations. Featured Public Relations Doll Skin HMA HMA PR HMA Public Relations Marissa Baker PR

The Benefits of Consumer-Facing Events

Konnect Agency

The Konnect team, along with some of the family brands we represent, attended the Biggest Family Shower Ever in Los Angeles this past weekend. The shower was organized by Big City Moms , a platform which serves as a resource for new and expectant moms.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Resilient Power in Home Healthcare

Scott Public Relations

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare.

Get Famous Friday: Products

PR for Anyone

Hey everybody. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week, I want to talk to the productpreneurs out there. Because we’re always looking to get exposure for our products. But sometimes it’s hard when you’re just pitching a single product.

Understanding, and Cracking, the YouTube Algorithm and Leveraging all Social Media Platforms

5W PR

Many video creators regard the YouTube algorithm as a complete mystery, like some kind of higher power that governs their view counts and sits outside of their own control. This simply isn’t the case: the YouTube algorithm can be understood, and used to benefit your marketing goals. In a research paper published in 2016, a group of Google engineers shared their plans for how videos could be filtered through YouTube’s recommendation engine for a better user experience.