Fri.Aug 19, 2022

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Survey: YouTube Top Social Media Site for Teens; Facebook Usage Plummets


YouTube is the favorite social media platform for American teenagers ages 13–17, with 95 percent saying they use the video-sharing site, Pew Research Center finds. Next in social media popularity among U.S. teens is TikTok, which 67 percent of those surveyed say they use. Sixteen percent say they use TikTok “almost constantly.”. Meanwhile, the share of teens who say they use Facebook has plummeted from 71 percent in Pew’s 2014–15 survey to 32 percent today.

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YouTube as a PR Tool

HMA Public Relations

Are you using YouTube as a PR tool for your business? Learn more on the benefits of the platform and the best practices for posting in this post from Justin Liggin.

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The Ultimate Guide to Facebook Advertising


With 2.29 billion daily users and over 36% of the world’s population with an active account, Facebook is the most used online social network worldwide. With that in mind, how can your business or brand possibly not consider Facebook advertising? Facebook advertising is the perfect opportunity for your brand, business or client to successfully promote new and existing services, engage new followers, drive traffic to your website or key landing pages, build relationships with more consumers

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05 Key PR Aspects That Can Help Make a Press Conference Successful

Mediagraphix PR

The post 05 Key PR Aspects That Can Help Make a Press Conference Successful appeared first on MediagraphixPR.

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Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

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The Power of the Podcast


Podcasts have risen in popularity significantly over recent years and they can be a very powerful tool for businesses wanting to reach their target audiences and communicate key messages. Here we’ve taken a look at the background of podcasts and why it can be useful for brands. What is a podcast? A podcast is a spoken audio file usually in a series format that discusses a certain theme.