Sat.Jan 05, 2019

Don’t panic over ‘peaking’ social media—just prepare

PR Daily

As users flee powerhouse platforms for nimbler niche communities, communicators can get in on an assortment of ground floors. Which ones, though? . We’ve had a nice run, social media. What began as a whirlwind mid-aughts romance of lighthearted “ facemashing ,” AIM chatting and making pals on Myspace has snowballed into a colossal global industry.

Social ad best practice – five things you’re doing wrong and why


What is Facebook Advertising? Three years after the launch of one of the most prolific social media platforms, Facebook made the lucrative decision to launch an advertising capability within the channel. Facebook advertising has become known within the industry as one of the cheapest ways to advertise online, over Google PPC and traditional web ads.

Top Online Reputation Trends for 2019

David PR Group

After a year that saw a slew of epic social media fails, like an Elon Musk tweet leading to a set of $20 million fines and numerous folks losing jobs over offensive posts, I can say with certainty that 2019 will offer a new batch of colorful online problems. Some of the old pitfalls remain, but there’s also hope as we learn to better manage our online lives – and hopefully be less judgmental of others. Here are five key online reputation trends for 2019.