Mon.Aug 30, 2021

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Digital Marketing Basics

Ronn Torossian

In an increasingly digital world companies find it a lot more difficult to be seen or even remembered by their potential customers, yet reaching the same customers is key to growth. Marketing efforts are all about being available digitally to the potential consumers in the target audience, especially in the places where new clients […]. The post Digital Marketing Basics appeared first on.

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4 brand-boosting ways PR and marketing go hand-in-hand

Agility PR Solutions

Traditionally, the public relations team focused on protecting the brand reputation, while it was the job of marketing to get the sales. These days it doesn’t make sense for the two teams to work in silos. If your company is still treating PR and marketing as independent entities you’re cutting off the cooperation that builds […]. The post 4 brand-boosting ways PR and marketing go hand-in-hand appeared first on Agility PR Solutions.

Brand 166
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What's the Buzz? August's Top Trends Around Hot Topics on Social Media

Cision

See what people were talking about on social this month.

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Most shoppers read reviews before making a purchase—is your brand getting good ones?

Agility PR Solutions

There’s nothing more valuable to a brand’s reputation with buyers than authenticity, and there’s no better way to demonstrate it than with online reviews. According to new research from small biz-focused review website Digital.com, more than half (54 percent) of online shoppers read reviews for everything they buy. Nearly 4 in 10 (39 percent) say […].

Brand 160
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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What Makes a Good Client?

Landis PR

Photo courtesy of Pexels. This blog originally appeared on HMA Public Relations ‘ website. HMA Public Relations is our Public Relations Global Network partner in Arizona. Blog courtesy of Abbie Fink from HMA Public Relations. Finding and securing new business is an ongoing process for any professional services firm — it can happen anywhere at any time, including a baseball game.

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More Trending

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6 Reasons Why You Should Choose Prowly PR Software (w/ Reviews)

Prowly

Companies like ASUS, IKEA, and Spotify have already trusted Prowly PR software to meet their most demanding PR needs. Is it the solution you’re looking for, too? In this article, you’ll learn: What is Prowly and how does it work? The top 6 reasons why PR pros choose it (with Prowly reviews) Let’s start with […]. The post 6 Reasons Why You Should Choose Prowly PR Software (w/ Reviews) appeared first on Prowly Magazine.

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4 digital marketing trends you should invest in this year

Agility PR Solutions

There never seems to have been a period in our lives when we have relied on the internet more than now. Throughout numerous lockdowns, it’s the internet that has managed to connect us, whether professionally or personally, and has acted as a bridge across the uncertainty that was the COVID-19 pandemic. Now, as lockdowns ease, […]. The post 4 digital marketing trends you should invest in this year appeared first on Agility PR Solutions.

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Premier Mentorship Event Salutes 5 PR Leaders

Culpwrit

After a pandemic-required hiatus last year, the Plank Center’s “Milestones in Mentoring Gala” returns this November as both an in-person and virtual event you’ll not want to miss. Dubbed by many past attendees as the “PR party of the year,” the Milestones gala will honor five influential leaders who are known for their commitment […]. The post Premier Mentorship Event Salutes 5 PR Leaders appeared first on Culpwrit.

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Tips on Promoting a Lifestyle Brand

5W PR

Having a strong online marketing strategy can help boost practically any business. With the right strategies in place, companies can quickly improve their performance on the market and increase their bottom line. However, to employ those strategies, companies have to create concrete marketing campaigns which will help them in bringing more customers, as well as retaining any new ones.

Brand 88
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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#MediaMonday – John Holmberg

HMA Public Relations

Happy #MediaMonday! Today we are featuring John Holmberg, host of Holmberg’s Morning Sickness on KUPD-FM from 5:30 a.m. to 10 a.m. each weekday. The show isn't for the lighthearted, so tune in to hear some twisted humor. Learn more about John and his 20 years with KUPD!

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What is SEO automation?

Axia PR

Cut down on manual work and put your search engine optimization efforts on autopilot. Implementing the right search engine optimization (SEO) techniques to increase your website’s search engine ranking is no child’s play. While it requires consistent effort in well-researched keyword usage, SEO can significantly boost the organic traffic coming to your site.

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Reputation Costs of Overconfidence

Reputation Specialist Michael Toebe

Confidence is vital to success, as long as it’s balanced with a high level of sincere humility, character and competence. Overconfidence, however, is transparent to other people and results in a negative perception and judgment about us, our name and reputation. So why do we not recognize when we’re in a state or habit of the latter and why do we not do something intelligent about it when others question our thinking and direction?

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5 Pitch Ideas For PR Pros When There Is No News

ImPRessions - Crenshaw Communications

PR firms live and die by news. But there are some weeks, especially late in the summer, when the news cycle is slow and companies are in a lull between announcements. Despite this, there are ways for PR teams to get their clients in the news by basically creating it themselves. Here are five pitch ideas for when there is no news that can work particularly well for B2B PR campaigns. .

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.