Wed.May 14, 2025

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How To Create An Effective Press Room For Your Website

Ronn Torossian

Learn how to build an effective website press room with essential elements, SEO tips, and best practices for media assets and contact info to increase media coverage and visibility The post How To Create An Effective Press Room For Your Website appeared first on.

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How UK Startups Can Use Press Releases to Drive Business Growth

Notified

Starting a business in the UK is exciting - but lets be honest, its a lot. Youve got a great idea, a small team and big goals - but how do you get noticed when you're busy building and pitching nonstop? Heres the good news: you dont need a big budget to get noticed. One tool thats easy to use and often ignored? Press releases.

Pitching 230
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Best Twitter Monitoring Tools for PR Specialists in 2025 (Paid + Free Options)

Prowly

One mention is all it takes for your brands reputation to take a hit. In PR, Twitter is keynot just for connecting with journalists, but for monitoring trends, managing reputation, and staying ahead of the competition. The right tool offers more than metricsit brings real-time alerts, sentiment analysis, and competitor tracking to make Twitter monitoring smarter.

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6 ways travel PR can transform brand storytelling for destinations in 2025

Agility PR Solutions

Brand storytelling is how companies communicate who they are by crafting narratives that connect with their audience. Its not just about sharing facts about a product or service, but showing what the brand stands for, what it believes in, and how it fits into peoples lives. It uses emotion and shared experiences to build trust […] The post 6 ways travel PR can transform brand storytelling for destinations in 2025 first appeared on Agility PR Solutions.

Travel 101
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Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

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Responding To Negative Comments On Social Media: A Practical Guide

5W PR

Social media has become the primary channel for customers to voice their opinions, concerns, and frustrations about brands. According to a Sprout Social study, 46% of consumers have used social media to call out brands, making effective response strategies more important than ever. For businesses and organizations, managing these interactions requires a delicate balance of speed, professionalism, and empathy.

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There Is News Everywhere You Travel…and So Are Starbucks

HMA Public Relations

This week, Abbie Fink is on the ground in Mexico City for the Public Relations Global Network conference, where members will come together and topics like AI, crisis comms, and ethics are front and center. Abbie shares more on the conference kickoff and experience in this post.

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7 email response management software solutions to boost your email PR ROI

Agility PR Solutions

A few years ago, I hit a wall. My inbox overflowed with media pitches, client updates, and internal approvals. No matter how hard I tried to stay on top of it, something always slipped through. I either missed a clients deadline or forgot to follow up on a hot lead. The worst part? I didnt […] The post 7 email response management software solutions to boost your email PR ROI first appeared on Agility PR Solutions.

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Offleash Expands Leadership With New Partners

Offleash

At Offleash, weve always believed in bold moves, strategic thinking and recognizing the power of great people. Today, Im sharing one of our most exciting updates yet: Danielle Salvato-Earl, Tanaya Lukaszewski, and Tanya Carlsson are officially joining the Offleash leadership team as partners. These three exceptional leaders and women are far from new faces around here.

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7 signs your media monitoring tool is making your job harder than it should be (and how Medianet fixes it)

Medianet Australia

Media monitoring tools are meant to make public relations simpler, not sink you into an endless stream of dashboards, delays, and data that doesnt deliver. Yet for too many PR professionals, the tools designed to bring clarity to coverage end up creating more questions than answers.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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5 common mistakes brands make when launching digital PR campaigns

Agility PR Solutions

Digital PR campaigns are used to build a brand’s reputation using online channels. It is a very effective strategy in 2025 because most of the world uses the Internet to find and interact with brands. E-commerce itself is booming, and online shopping is now the norm rather than an exception. However, due to this very […] The post 5 common mistakes brands make when launching digital PR campaigns first appeared on Agility PR Solutions.