Mon.Sep 09, 2019

Good News for Leaders, Here’s What #Millennials Like About You

PR Expanded

Last September, the World Economic Forum published an article discussing what Millennials really want from businesses. What stood out immediately from the article appeared in the first sentence.

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5 common missteps in crisis communication

PR Daily

It’s bound to happen at some point: A data breach will occur, or perhaps some other calamity. Heed these warnings so you’re not caught flatfooted. Unfortunately, it’s not a matter of if , but when a cyber incident or a data breach will hit your company.

5 tips for developing brand creative that resonates with—and appeals to—Gen Z

Agility PR Solutions

If your brand or client is trying to catch the fleeting attention of Generation Z, you’re going to need more than a static, old-school approach with your creative marketing.

Thinking Like a Consumer Will Win the Marketing Game

Ronn Torossian

A cursory Google search for “marketing tips” yields a predictable number of articles promising the secrets to effective marketing and the best practices for winning the marketing game for a leg up above the competition.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How PR pros can find new audiences through podcasts

PR Daily

Washington Media Group found success with Flack Pack, seeing audience growth and a raft of other business benefits—and winning PR Daily’s award for best podcast. When it launched the Flack Pack podcast , Washington Media Group imagined it as a practice run for creating client content.

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Infographic: Tips to leave your work—and worries—at the door

PR Daily

Don’t just sit, stew and stare at your phone. Write down what’s bugging you, find an enjoyable distraction, and jot down a daily exit list. Do looming projects keep you up at night? Perhaps it’s the ever-present email pings or a slew of Slack notifications that sully your personal time.

Become a viral sensation—how to achieve every marketer’s dream

Agility PR Solutions

Did you hear about the 26-pound cat that recently became such an overnight viral sensation that the website of the animal shelter where the cat was available for adoption crashed numerous times? The local fire department even offered to adopt him as its first feline member.

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Too early for the Tylenol playbook to work for Boeing’s 737 Max

PR Daily

J&J’s exemplary response to the product tampering was twofold: fixing a problem not of its own making, and restoring consumer trust. Boeing has systemic flaws to address, first and foremost.

5 Leadership Lessons From Top Women Executives at the NFL, Google and Mr. Cooper

PRSay

On Aug.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Announcing Ragan’s inaugural Top Women in Communications Awards

PR Daily

Nominate the game-changing women you work with—or nominate yourself—by Nov. The class of inspirational women will be recognized at an awards gala in March 2020. The post Announcing Ragan’s inaugural Top Women in Communications Awards appeared first on PR Daily. Ragan Awards

One woman’s 50-State search for kindness delivers a few PR lessons

Muck Rack

One woman’s 50-State search for kindness delivers a few PR lessons

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How Cigna’s Andrew Jayne uses chai and email to conquer the day

PR Daily

We asked Cigna’s senior content manager what helps him navigate his workload. His answers reveal an undimmable positive outlook. Communications work doesn’t have to be a chore. For Cigna’s Andrew Jayne, connecting with colleagues is part of the fun. We asked him what gets him through his day.

Business owners – hate online reviews? Sorry – deal with them anyway

The Stalwart Blog

Some of you may know that I have an online review management service that I offer small and mid-sized businesses, by which I allow them to get feedback from customers after a recent experience.

CVS and Walgreens join anti-gun trend, Forbes admits gender bias in innovators list, and why many employees criticize your brand

PR Daily

Also: Nissan’s CEO resigns, Starbucks steps up internal mental health efforts, White Claw demand outpaces supplies, and media correction doozies. Good morning, PR pros: Nissan still hasn’t found the bottom of its leadership crisis : CEO Hiroto Saikawa resigned Monday.

Disrupting brand preference—more than ever, consumers are buying nontraditionally

Agility PR Solutions

As physical stores continue their struggle to compete in a digital world, new research shows that today’s shoppers are increasingly more likely to bypass traditional retailers altogether.

5 Lessons Marketers Can Learn from the Popeyes/Chick-fil-A Chicken Sandwich Twitter Wars

MaccaPR

Marketing and PR professionals marveled at how Popeyes Louisiana Kitchen turned an online duel with rival Chick-fil-A into $65 million in “free" advertising this past August when its. sassy.

The evolution of CX—communicators must now embrace a more infused Creative Experience

Agility PR Solutions

Chief communicators are investing heavily in creativity to deliver better customer experiences that drive business growth.

#MediaMonday – Mark Curtis

HMA Public Relations

In celebration of the Rocky Mountain Emmy Awards, we're spending the next several weeks spotlighting nominees and winners from across the Valley. To kick it off is Mark Curtis of 12 News. The post #MediaMonday – Mark Curtis appeared first on HMA Public Relations. Featured 12 News Alison Bailin Alison Bailin Batz Mark Curtis NATAS Rocky Mountain Emmy Awards

Why workplace diversity is key to attracting freelancers and contractors

Agility PR Solutions

The demand for talent is at an all-time high, and companies need to focus on building out robust and effective diversity and inclusion strategies that attract both permanent and contingent talent, according to new data released by global HR solutions leader Randstad Sourceright.

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Want to boost your social engagement? Use video

Axia PR

Start incorporating video on your company’s social media platforms. Video is the biggest thing in social media right now. Over the last few years, it has become the cornerstone of many top corporations’ social media campaigns.

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The ‘worst’ scandal — and it’s not going away

Mark My Words

Looking ahead, other observers see the possibility Andrew might find his position diminished within the House of Windsor. “He is not the big league,” British PR guru Mark Borkowski said in an interview last month. “He could be hung out to dry if necessary.” ” Read full article here: [link]. Mark Comments

Journalists on the move – Week of September 9th

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Austin American-:Statesman Kara Carlson (@KaraCarlson2) has joined to cover technology, software and startups. Financial Times: Ed Crooks (@ed_crooks) is leaving the publication after 20 years. New York Times: […]. The post Journalists on the move – Week of September 9th appeared first on Agility PR Solutions. Media Moves

Meghan Markle ‘says “I want to break the internet” in secret talks with PR firm’

Mark My Words

The Mirror Mark Borkowski, a British PR expert, told Mail Online : “American PRs don’t get charm. They get size and power. “And they don’t understand the world outside America.” ” Read full article here: [link]. Mark Comments

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Embracing TikTok in and out of the classroom

Karen Freberg

When you teach and consult in social media, there is always something new and fun to discuss with your students, colleagues, and clients.

Why You Need a Google Alerts Alternative

CivicFeed Insights

Google Alerts is a powerful tool to stay on top of news. You can use it to track your organization’s reputation and see what competitors are up to or to understand when a particular topic is mentioned. But, over the years, we’ve seen an increased amount of people seeking more powerful alternatives. Here are a few reasons you may be looking to adopt another solution: You’re missing results!

Why You Need a Google Alerts Alternative

CivicFeed Insights

Google Alerts is a powerful tool to stay on top of news. You can use it to track your organization’s reputation and see what competitors are up to or to understand when a particular topic is mentioned. But, over the years, we’ve seen an increased amount of people seeking more powerful alternatives. Here are a few reasons you may be looking to adopt another solution: You’re missing results!