Fri.Oct 18, 2019

Are ‘influencers’ really that influential?

PR Daily

Some people have huge social media followings, and some have the power to shape civilization. Sometimes those groups overlap—but not always. Consider the difference between being an “influencer” and being influential.

Good Social Media Strategies to Improve SEO

Critical Mention

You may have heard the controversy among media professionals about whether or not social media affects search engine optimization. While mentions and engagement do not directly impact SEO, what’s within the content can. .

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Out for a Spin: The Difference Between Twisting the Truth and Telling It

PRSay

If you turn on the television, check your social media feed or visit one of your favorite information sources, then you’ll notice the increasing number of aggressive “spin” cycles, as newsmakers of all stripes slant information to suit their own agendas.

[Webinar] How Overstock Combines Paid & Earned Media To Drive Brand Engagement

Onclusive

Date/Time: November, 13 2019 at 10AM PST. Overstock uses Onclusive to measure the effectiveness of specific earned media coverage that aligns with its core messaging strategies. To create the biggest impact, Overstock integrates its paid and earned media strategies. Combining the reach & frequency of advertising with the credibility of earned media helps Overstock maximize reader engagement and brand impact.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How has your visual content captivated audiences?

PR Daily

Enter PR Daily’s Video & Visual Awards by Nov. 1 to showcase your impressive visual storytelling skills. The post How has your visual content captivated audiences? appeared first on PR Daily. PR Daily Awards

More Trending

KFC ‘seasoned tickets’ sell out, Malibu Barbie as an Airbnb host, and the beer wars slosh on

PR Daily

Also: Juul pulls fruit-flavored products in U.S., Experian’s media relations secrets, interactions on Facebook and Instagram remain steady, and more. Good morning, PR pros: A partnership promising to deliver chicken wings also delivered PR and marketing success.

Mark Zuckerberg’s Voice and Free Expression Speech Analysed and Commented

Doctor Spin

When the world’s most powerful person speaks, it makes sense to listen carefully. Live from Georgetown — Standing For Voice and Free Expression. Live from Georgetown — Standing For Voice and Free Expression. Publicerat av Mark Zuckerberg Torsdag 17 oktober 2019.

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The future is now

PR Daily

Get ready for upcoming trends at the Future of Communications Conference. Wouldn’t it be nice to have a crystal ball to tell you what’s coming up in the world of communications? We’ve got the next best thing— Ragan’s The Future of Communications Conference, Nov. 5–6, in Chicago. Register here.

Driving Social Media Growth In A Content Saturated Market

Konnect Agency

Just as traditional publishing advanced decades ago, the digital marketing world is following a similar trajectory of rapid evolution. Take Instagram for example.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

TikTok’s rapid growth and format offer marketing opportunities

PR Daily

The short-form video platform has attracted a half-billion users worldwide, many in the 16–24 age range. It’s a chance for you to show your company’s fun side to consumers and job seekers. TikTok now has more than 500 million active users worldwide.

Get Famous Friday: How to Pitch the Media

PR for Anyone

Hi everybody. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week I want to share with you the process of pitching the media. Because people are always like, “I don’t know what to do.” I’ve told you lots of ways to create a pitch and what to do.

Mark Zuckerberg’s Voice and Free Expression Speech Analysed and Commented

Doctor Spin

When the world’s most powerful person speaks, it makes sense to listen carefully. Live from Georgetown — Standing For Voice and Free Expression. Live from Georgetown — Standing For Voice and Free Expression. Publicerat av Mark Zuckerberg Torsdag 17 oktober 2019.

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Live Streaming Funerals

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence What will you watch on TV tonight? Maybe you’ll catch a movie on cable or stream season five of your favorite sitcom. Or, maybe you’ll tune-in to Uncle Walter’s wake.

FINDERBINDER AZ coming to a mailbox near you

HMA Public Relations

Today we're celebrating both #FunFactFriday and #FinderBinderFriday as we get excited about our new 2020 edition! Check out these fun facts to celebrate. The post FINDERBINDER AZ coming to a mailbox near you appeared first on HMA Public Relations. Featured FINDERBINDER FRIDAY Fun Fact Friday #FunFactFriday FINDERBINDER AZ HMA Public Relations Marissa Baker

[Whitepaper] The 2019 Press Release Benchmark Report

Onclusive

One of the biggest questions in news distribution and investor relations is, “what is the real effect of my press release?” ” Companies have longed for a way to connect their newswire efforts with related editorial coverage, influencer engagement, and social media amplification.

Real-time crisis monitoring of Houston Rockets

NewsWhip

Communications professionals have put NewsWhip’s unique media intelligence technology that quantifies and predicts engagement with all the world’s news to work in guiding extremely effective crisis response. Here, we outline how we’ve been monitoring the recent Houston Rockets crisis as it unfolds.

[Webinar] How Overstock Combines Paid & Earned Media To Drive Brand Engagement

Onclusive

Date/Time: November, 13 2019 at 10AM PST. Overstock uses Onclusive to measure the effectiveness of specific earned editorial coverage that aligns with its core messaging strategies. To create the biggest impact, Overstock integrates its paid and earned media strategies. The result of this integrated approach is increased brand engagement and sales.