Wed.Aug 15, 2018

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Finding the Right Time to Send a Pitch

PRSay

The second-best time of day to pitch media is between 10 a.m. and noon, their time zone. That used to be a slam-dunk time slot when they weren’t as busy. It was a sweet spot after they had rolled in, had their coffee, gotten through their overnight email and started moving forward with their day — but before lunch and looming deadlines. But now they have to turn in multiple stories a day.

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PR Tips For Getting Speaking Engagements

ImPRessions - Crenshaw Communications

In the technology PR sector, it’s our dream to have a client CEO deliver the keynote speech at a major conference, or to appear on a panel with illustrious peers. Executive speaking opportunities offer great visibility, built-in media coverage, and contact with prospective customers. As a bonus, speeches from conferences can also be recycled as bylined articles or video snippets suitable for social sharing.

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Trending Sources

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How Culture Flirts With Technology

Prowly

I admit that a few years ago, I wouldn’t link “museum” with “new technologies”. I was deeply wrong. How do cultural institutions use technology today? The post How Culture Flirts With Technology appeared first on Prowly Magazine.

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Data overload damages comms productivity—how do we extract real value?

Agility PR Solutions

In this data-driven age, marketers and PR communicators have discovered that it’s pretty easy to gather all kinds of stats about your opens, click-throughs, likes, follows and innumerable other quasi-metrics for analysis—way too many, in fact. The real challenge today is homing in on the measurement-worthy stats that offer actual insights you can use.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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What is earned media?

Axia PR

The term earned media describes news content featuring or sourcing your brand, products, or services. Earned media coverage comes from media relations when an outlet includes your company, product, service, expert, opinion, or ideas in a news story (online, print, radio, TV, podcast, etc.). It’s when a newspaper or industry trade publication (blog, magazine, or website) features your brand or quotes your expert.

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How social media has changed the way we communicate

Muck Rack

How social media has changed the way we communicate

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CMO insights—the new state of content marketing

Agility PR Solutions

Every year, PAN Communications surveys over 200 marketers and CMOs to get the pulse on content marketing. Based on the data, we come away with a better lens on best practices, opportunities, challenges and trends. These types of insights ignite ideas for brands to connect better with customers, refining the overall experience and figuring ways […].

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Rocky Mountain Emmy Nominations Announced

HMA Public Relations

On Monday, the best in the broadcast industry were honored at the Rocky Mountain Emmy Nominations Parties, which took place simultaneously in Phoenix, Tucson, Albuquerque and […]. The post Rocky Mountain Emmy Nominations Announced appeared first on HMA Public Relations.

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Tackling Quarterly Earnings With a Targeted Media Approach

Shift Communications

The PR game changes when working a public company. As a PR professional, you not only need to consider the complex structure of the publicly-traded organization (and how your media outreach efforts impact stakeholders beyond the company itself); but you’re also tasked with driving coverage around investor-related news. Enter, quarterly earnings announcements.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.