Cision

JUNE 2, 2017

Suki Mulberg Altamirano is the Founder and CEO of Lexington Public Relations , where she brings more than a decade of experience in public relations and marketing. Her background ranges from executing consumer and press launch events to media trips and appearances with celebrity spokespeople. Prior to launching Lexington PR, she also held a multitude of roles as an in-house PR executive including with Williams- Sonoma, Elizabeth Arden and more.

Travel 243

Travel Agency Social Media Print 243

Deirdre Breakenridge

JUNE 2, 2017

We all want to create impact for our businesses, but what about the opportunity to make an impact for ourselves and for others around us? I’ve been interviewing the most interesting professionals on my podcast Women Worldwide. Among them is Cameron Brown, a high-performance coach, and philanthropist, who is clearly making a difference on a few different levels.

Film 150

Film Travel Leadership Training 150

Cision

JUNE 2, 2017

I am asked, on occasion, for my view on “web disclosure,” which is defined within the investor relations niche as using a newswire to distribute – instead of a complete earnings announcement – a truncated earnings financial summary or a brief paragraph alerting investors that the complete earnings financial results are only available on the company’s IR website.

Financial 120

Financial Analysis Web Internal 120

Steve Barrett on PR

JUNE 2, 2017

Women in PR should remain authentic and be true to themselves but exhortations to speak up and network more should be accompanied by equal pay and equal opportunities.

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95

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

PRSay

JUNE 2, 2017

Last night, the PRSA Foundation honored Patrice Tanaka — co-founder of Patrice Tanaka & Company, CRT/tanaka and PadillaCRT (now Padilla) — with its Paladin Award. In honor of that event, we’re revisiting our interview with her. Why did you decide to pursue a career in public relations? What attracted you to the profession? I was working as a journalist in Honolulu, where I was born and raised, and someone offered me the position of PR Director of the Hotel Inter-Continental Maui in Wai

Hotels 86

Hotels Leadership Agency Industry 86

Axia PR

JUNE 2, 2017

Instead of fearing the online review site, use it to inspire foresight and increase profits. In some industries, the mere mention of the word Yelp is enough to cause widespread panic. Indeed, online reviews can make or break a business, and Yelp remains one of the most popular review sites. Nevertheless, you don’t need to fear it; you just have to use public relations to maneuver Yelp, and other online review sites like it, to your advantage.

Company 48

Company Industry Publicity Reputation 48

Beyond PR

JUNE 2, 2017

I am asked, on occasion, for my view on “web disclosure,” which is defined within the investor relations niche as using a newswire to distribute – instead of a complete earnings announcement – a truncated earnings financial summary or a brief paragraph alerting investors that the complete earnings financial results are only available on the company’s IR website.

Financial 45

Financial Analysis Web Internal 45

HMA Public Relations

JUNE 2, 2017

This month's installment of HMA PR's #FunFactFriday is all about the summer solstice--which, in Bre Krager's opinion, is quite an underrated holiday! The post #FunFactFriday – Summer Solstice appeared first on HMA Public Relations.

Publicity 40

Publicity Blogging 40

Cision

JUNE 2, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Competition for attention and business has never been fiercer…ever. The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace.

How To 198

How To Real Estate Web Case Study 198

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Beyond PR

JUNE 2, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Competition for attention and business has never been fiercer…ever. The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace.

Real Estate 57

Real Estate How To Web Case Study 57

ImPRessions - Crenshaw Communications

JUNE 2, 2017

The past couple of weeks have seen quite a few public relations faux pas committed by folks who should know better. But it seems a combination of hubris, ignorance and impatience may have gotten the better of them! Some have handled the situations well, and others, not so well. Let’s review. PR: The good, the bad and the plain weird. Kathy Griffin can’t head off trouble.

Social Media 174

Social Media Storytelling Corporate Twitter 174