Mon.Sep 14, 2020

Wendy’s Winning With Breakfast Audacity

Ronn Torossian

When Wendy’s announced that they would be launching a breakfast menu earlier this year, many people thought, “Why?” There were many reasons for doubters to speak out.

Valuable content can strengthen your brand more than any promotion

PR Daily

Take inspiration from REI’s recent offering around campaign as the retailer experiences increased demand for outdoor gear during social distancing from COVID-19. REI’s camping guide, recently published in its Uncommon Path Summer 2020, provides an example of outstanding content.

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As countries exit lockdown phase, CEO confidence surges as leaders turn focus to new skills

Agility PR Solutions

Brands and businesses around the world sought to turn a corner in July as imposed lockdowns began to lift and companies reopened on a wider scale. And as a result, chief execs translated this “light at the end of the tunnel” perspective into genuine confidence—for now.

How Visa Canada is helping its community during COVID-19

PR Daily

The company looked at how small business owners were hurting during the pandemic and came up with a campaign to try and help them find new customers. The media landscape is still dominated by COVID-19—and the narrative is unlikely to change as the U.S.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

5 easy steps to boost presentation skills for digital marketers

Agility PR Solutions

These days, it takes a special kind of presentation to impress clients and investors. With the proliferation of online stores and services, businesses have developed an improved understanding of the available technology.

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What businesses should be doing right now to increase consumer trust

Agility PR Solutions

The pandemic has brought customer trust to an all-time low, and it’s more important today than ever before for businesses to be more transparent and authentic.

Kroger’s Kristal Howard shares the blueprint for thriving amid COVID-19 disruption

PR Daily

The head of corporate comms for the grocery chain casts a wide net with media to deliver key messages during a time of intense disruption and innovation for her industry. It’s a lifeline, a meeting spot, aisles of possibilities.

Media Moves at The Real Deal & Nashville Business Journal, Hearst Appoints New Editor in Chief of Elle Decor

Cision

Amy Plitt joins The Real Deal, Meg Wrather promoted at Nashville Business Journal, and more. Media Blog

Microsoft loses TikTok bid, Amazon to hire 100,000 employees, and Peeps won’t be on shelves for holidays

PR Daily

Also: The conundrum of long-term branding strategies, print publications’ decline accelerates during COVID-19, Instagram might charge for links in descriptions, and more.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

New in Awario: Sentiment Analysis for every language

Awario

Awario has offered sentiment analysis for a few years now, but it only worked for English and - let's face it - it wasn't perfect. That changes today - meet the brand new sentiment algorithm that works for every language and is available in every pricing plan

#MediaMonday – Shawndrea Thomas

HMA Public Relations

Today’s #MediaMonday comes to us from Shawndrea Thomas, a 9 p.m. anchor with CW Tucson, investigative reporter with KGUN 9 and host of the new podcast […] The post #MediaMonday – Shawndrea Thomas appeared first on HMA Public Relations. Featured Media Monday

Top PR Agencies in London – The 2020 List

Prowly

A good agency can elevate your communications game to a level you might not otherwise achieve on your own. Top PR agencies combine contacts, relationships, and expertise to achieve your public relations goals quickly and effectively.

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COVID in Colleges: How universities should deal with this Crisis PR matter.

The Stalwart Blog

Well, school is officially back in session in colleges and public high schools and elementary schools throughout the country. A lot are in social distancing modes, such as Zoom or some other video conference platforms.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Employee expectations rise as brands address DEI initiatives

Agility PR Solutions

DEI has made its way to the top of the agenda for many of our clients. To provide greater insights into what consumers expect from brands, PAN ran a Dynata survey of 1,000 consumers to get their sentiment on what they expect from the companies they work at and buy from when it comes to […].

#PowerOfPR is a fantastic campaign by the PRCA and PRWeek

Stuart Bruce

The Public Relations and Communications Association (PRCA) has partnered with PRWeek to launch a new campaign highlighting the value of PR to business and society.

Media Moves at The Real Deal & Nashville Business Journal, Hearst Appoints New Editor in Chief of Elle Decor

TrendKite

Amy Plitt joins The Real Deal, Meg Wrather promoted at Nashville Business Journal, and more

Why website speed optimization matters

Axia PR

We live in a busy and hyper-competitive world. Modern customers are impatient and want the web content to load within seconds. Delays may make them move to another source, and you may end up losing potential business opportunities.

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Essential Elements for Success With Local Marketing

5W PR

There are plenty of things that go into successful local marketing campaigns, but we managed to boil them down to the few most important ones that businesses should be focusing on.

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Where Communications Majors Earn the Most (and Least)

Masters in Communications

"Communication works for those who work at it." – John Powell For those who are considering a career in communications , a key question to understand is how much money you'll be making when you graduate.

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Why Small Businesses Should Consider Press Release Services

PR Fuel

Are you using a press release service for your business? No matter what the size of a business, press releases can bring significant benefits. But if you’ve never does this before, you might not know what those benefits are or where to start. Don’t worry, we’re here to help!

Podcast Interview: Start Fresh

wiredPRworks

Sometimes you have to start fresh. There’s never been a better time to rethink, reframe refocus. Thanks to Zachary Alexander, of Subscription Maker podcast, for having me on as a podcast guest. Listen in. Here’s a preview. Today we are talking with Barbara Rozgonyi.