Prowly
SEPTEMBER 27, 2023
ChatGPT and other bots are a great help in PR work. As per industry statistics, the most popular applications of AI in PR include: Idea Generation (77.8%) Content Creation (72.4%) Research (53%) Reporting (10%) Monitoring (8%) Given the widespread adoption and effectiveness of AI in these areas, we have decided to focus on them to […] The post Best ChatGPT Prompts for Public Relations appeared first on Prowly Magazine.
PR for Anyone
SEPTEMBER 27, 2023
The news can often feel like a never-ending parade of gloom, doom, and despair. After being a TV reporter and journalist for 25 years, Laura Evans is shifting the spotlight from tragedy to hope. As early as high school, Laura has fought tooth and nail to pursue her dream job as a television anchor. Her reporting has earned her several honors and awards including two Emmys!
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PRSay
SEPTEMBER 27, 2023
Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In the ever-evolving landscape of public relations and communications, ethical decision-making is of paramount importance.
Prowly
SEPTEMBER 27, 2023
What is a partnership press release? A partnership press release is a public relations document issued by businesses to announce a significant collaboration with another entity. It represents a strategic tool that allows businesses to formalize and publicize their alliances, collaborations, or joint ventures. The primary purpose of a partnership announcement press release is to […] The post How to Write a Partnership Press Release (Examples & Templates) appeared first on Prowly Magazi
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In our latest edition of Navigating ESG Comms Through the Cosmos - Scorpio Edition, 3BL embraces the perspective of one of the zodiac's most misunderstood signs: Scorpio. While this sign often has a darker view of the world, they do not shy away from shining a light on controversial topics. This month we take a deep dive into corporate pullback of DEI and how companies can utilize astrological advice to reinvent its social impact communication.
Agility PR Solutions
SEPTEMBER 27, 2023
It’s 2023, and more online events are happening than ever. Press conferences are no exception. If you want to host an online event where you can share news, updates, or exciting company details with journalists and reporters, a virtual press conference might be the right way to go. You’ll see from the Statista graph below […] The post 7 hallmarks of a successful virtual press conference appeared first on Agility PR Solutions.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
SEPTEMBER 27, 2023
As brands seek to stand out from competitors and offer audiences targeted content, many are turning to social media marketing for support. In particular, influencer marketing is enjoying a popularity boom, alongside new technology like AI content marketing tools. It’s estimated that the global value of influencer marketing is around 21 billion USD, and growing […] The post How to effectively track sales from your influencer marketing efforts appeared first on Agility PR Solutions.
Prowly
SEPTEMBER 27, 2023
Writing a press release is an effective (and often inexpensive) way of spreading awareness of your nonprofit’s major activities or notable events – especially with the adjustable press release template to ease the process. This article provides an in-depth overview of writing a press release for a nonprofit organization with real-life examples and all the […] The post How to Write a Nonprofit Press Release (Example & Template) appeared first on Prowly Magazine.
Agility PR Solutions
SEPTEMBER 27, 2023
Except perhaps for the perpetually ruling metric of price, brand loyalty in 2023 is largely determined by the convenience, safety and service components of brand and retailer websites. New research from global business intelligence and risk prevention provider ClearSale provides insight into the attitudes and behaviors of consumers across age, gender, nationality, and online shopping […] The post The state of consumer attitudes on ecommerce, fraud and CX in 2023 appeared first on Agility P
Prowly
SEPTEMBER 27, 2023
So, your company just got a new CEO, which is huge news! After you’ve made an internal announcement, it’s time to tell everyone else that you have a new chief executive officer. To do this, you need a CEO press release – a document telling readers who has become the chief executive officer of your […] The post How to Write a New CEO Press Release (Examples and Template) appeared first on Prowly Magazine.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
SEPTEMBER 27, 2023
Yes, generative AI can automate general workflow tasks, speak to clients and customers intelligibly, and churn out content at lightning speed. On the latter task, the resulting product tends to be boilerplate-style copy devoid of any personality or voice—in other words, functional but hardly creative. New research from visual communication platform Canva doesn’t counter that […] The post AI’s creativity impact: Large majority of marketing and creative leaders say generative AI is an essent
Wadds Inc.
SEPTEMBER 27, 2023
Building a Culture of Inclusivity: Effective Internal Communication for Diversity, Equity and Inclusion will help to remove a lot of the confusion, doubt and fear related to diversity, equality and inclusion (DEI) for internal communicators. The interlinked relationship between inclusivity and internal communications is distilled into best practice in this field-leading book from two of the industry’s most successful practitioners, Priya Bates and Advita Patel.
5W PR
SEPTEMBER 27, 2023
Influencer partnerships have become a valuable marketing tool for brands. They help brands connect with their target audience in an authentic and engaging way. Skincare brands, in particular, benefit from influencer collaborations. By teaming up with influencers, skincare brands can leverage their expertise, authenticity, and wide reach. This helps them build brand awareness, credibility, and loyalty among consumers.
HMA Public Relations
SEPTEMBER 27, 2023
20 years after her first PR internship, Alison Bailin is discussing the significance of the editorial calendar and how its importance has evolved for PR professionals. Find out more in this blog post!
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Throughout Climate Week, a feeling of urgency on tackling the climate crisis was palpable. Yet, questions continue to linger about corporate progress. Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.
5W PR
SEPTEMBER 27, 2023
Holiday marketing is crucial for businesses. It’s a time when consumers are ready to spend, making it a chance to increase sales and brand recognition. But planning for holiday marketing takes time. To have a successful campaign, companies must start early. When to start planning for holiday marketing The exact timing for holiday marketing planning can vary depending on the nature of the business, the industry it’s in, and the specific holidays it wants to target.
Wadds Inc.
SEPTEMBER 27, 2023
The World PR Forum and PRAXIS conferences in India highlighted the focus of the Global South on professional development through qualifications, continuous learning, and community to advance public relations as a profession. The scale, energy and hospitality of the Indian public relations community is incredible. The World PR Forum and PRAXIS took place in Chennai last week.
Stern + Associates
SEPTEMBER 27, 2023
There tends to be a rivalry between sales and marketing teams. Sales often sees marketing as out-of-touch with what’s really happening on the frontlines. Marketing can view sales as focused only on individual deals rather than the big picture. This tension has deepened as sales and marketing tools have become more complex and data-driven. But sales folks should understand how marketing supports sales.
Maxim Behar
SEPTEMBER 27, 2023
Host: You are listening to the program "About the City" on BTV Radio. We've always associated Camino with hardship. But "The Camino way. Quick, easy and for fun" is the title of the book by Maxim Behar, who is now our interlocutor. The book's premiere is coming up on September 18, and I'll be chatting with the author on the eve of the event. Hello and welcome.
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and
Newsfile
SEPTEMBER 27, 2023
As the leaves begin to turn and a crispness fills the air, it’s time for businesses and PR professionals to turn over a new leaf as well. This is a time to embrace the vibrant opportunities that the fall season offers for PR & press releases. 7 Ways to Leverage the Power of the Fall Season in PR & Press Releases Fall-themed PR & press releases can help your company leverage the autumn season to boost its news reach and communication efforts.
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