Fri.Oct 12, 2018

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PR for beginners

Axia PR

Every company needs PR to build trust, increase sales, and more. What is public relations? The world revolves around relationships. Every company has relationships with its customers, shareholders, and employees as well as the public. Without these relationships, business would cease to exist. So, what does public relations have to do with relationships?

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PR Crisis of the Week: Google+, Fyre Festival and La Croix

Garrett Public Relations

Which brands found themselves in crisis management mode this week? We’ll take a look at a social media platform that finally met its demise, an event that went awry causing its founder some legal trouble and a popular sparkling water brand that hit a snag. Google+ Google shuttered its long-suffering social media platform Google+ this […]. The post PR Crisis of the Week: Google+, Fyre Festival and La Croix appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

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10 Takeaways From PRSA’s 2018 International Conference

PRSay

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. What’s on the mind of PR professionals these days? The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. Crunching numbers (data and measurement) was a hot topic as well. The three-day event was packed with dozens of workshops, networking and impressive keynotes.

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Mental health awareness action gap

Stephen Waddington

A senior communication professional shares a personal story of their own mental health and the difference between their organisation’s policy on mental health and the reality. A reader speculatively sent me this guest blog post after the conversation this week around World Mental Health Day. It spotlights the gap between what organisations say, and what they are actually doing, to support their employees.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Corporate blogging up among Fortune 500, but broadcast mentality prevails

Communications Conversations

The University of Massachusetts Dartmouth Center for Marketing Research recently released its annual report showcasing how many Fortune 500 companies are using social media channels. It’s a report I review every year–partly because my clients are mostly all big companies and partly because my podcast partner, Kevin Hunt, always flags it for me!

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Eight tips to remember when pitching to the media

HMA Public Relations

It has been a few weeks now since I was a proud attendee of the 15th annual Valley Publicity Summit presented by SPJ. Didn’t catch my […]. The post Eight tips to remember when pitching to the media appeared first on HMA Public Relations.

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6 questions with Tracy Swartz from the Chicago Tribune

Muck Rack

6 questions with Tracy Swartz from the Chicago Tribune

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iMovie App Video Editing How to Zoom in and multiple camera effect with zoom

Ryan Foran

A great technique to correct framing issues on interviews, and another low to no budget way to make your studio video appear to have multiple cameras!

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Ken Burns Effect iMovie App Editing on iPhone Tutorial

Ryan Foran

Hoe to edit with the Ken Burns effect on the iMovie app, and how to make your photos and videos much more elegant and professional.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.