ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

The media tour has been around for nearly as long as the PR industry. It helps build relationships between a brand spokesperson and multiple journalists over a short period of time. The term is a little misleading, however. It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite.

Media 207

Media Meeting Interviews Film 207

Prowly

SEPTEMBER 11, 2020

Just like the rest of the city, Vancouver’s PR scene has grown dramatically in recent years. And, just as in other areas of business, it now boasts a collection of quality PR agencies that rival anything you’ll find in the great cities of the world. Having built a well-deserved reputation for unique approaches to PR […]. The post Top PR Agencies in Vancouver – The 2020 List appeared first on Prowly Magazine.

Agency 197

Agency Reputation Publicity 197

Steve Barrett on PR

SEPTEMBER 11, 2020

At a time when society is being challenged to the extreme on so many fronts, it has never been more important for businesses and brands to step up and provide the purposeful leadership for which so many people are crying out.

Leadership 167

Leadership Brand Branding Blogging 167

Prowly

SEPTEMBER 11, 2020

Being good at PR is more than just having charisma and a face people trust. There’s a lot happening behind the scenes that’s carefully orchestrated to keep your organization on the right side of every situation. Part of that behind the scenes preparation is contingency planning. For some reason, however, it’s not always treated as […]. The post Why is Contingency Planning Important for Your PR?

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Stuart Bruce

SEPTEMBER 11, 2020

Boris Johnson and Alan Partridge are two of the best-known names to embrace LinkedIn which is going from strength to strength. Both profiles are clearly … © Stuart Bruce - Boris Johnson and Alan Partridge embrace LinkedIn was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age.

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LinkedIn Publicity Communications 159

Steve Barrett on PR

SEPTEMBER 11, 2020

PRWeek has doubled down to reflect all aspects of lockdown life, PR’s diversity conundrum and the primacy of purpose in producing real change.

Blogging 137

Blogging 137

NewsWhip

SEPTEMBER 11, 2020

Top Authors Leaderboard is now live in NewsWhip Spike, allowing you to go beyond measuring journalists’ output and to understand the level of public engagement each author is generating across social media. Tracking the media and understanding public engagement is challenging, especially when you have to track hundreds of voices in your industry. We know this because we track the millions of articles published every day — and we have seen how public engagement with brands and the media has tran

Data 120

Data Media Instagram Crisis 120

Agility PR Solutions

SEPTEMBER 11, 2020

Future-proofing your business is just as important as finding the right team members and advertising platforms. In a world still reeling from the impact of the coronavirus pandemic, future-proofing a business has developed new meaning. While it’s still vital to stay ahead of consumer habits and changing regulations, it’s equally important to prepare yourself and […].

Advertising 120

Advertising Advertising Consumer Analysis 120

Cision

SEPTEMBER 11, 2020

Aisha Harris joins NPR’s “Pop Culture Happy Hour” pod, Faye Chiu has a new job at CNN Digital, and more.

Report 137

Report Media Blogging 137

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Communications

HMA Public Relations

SEPTEMBER 11, 2020

Where were you 19 years ago today? As the nation remembers the lives lost during the attacks on this day, Abbie reflects on what that day meant in crisis communications. Read more. The post Where were you 19 years ago? appeared first on HMA Public Relations.

Crisis Communications 84

Crisis Communications Crisis Communications Publicity 84

Axia PR

SEPTEMBER 11, 2020

Tips and tricks to writing an eye-catching headline. Even in Pulitzer prize-winning articles, the story’s content is the last thing read. Headlines are almost always the first thing that catches a reader’s eye. They are the hook, the reason a reader chooses to dive into a story rather than keep scrolling. This makes headlines possibly the most important — yet undervalued — aspect of any story.

Writing 77

Writing Blogging Company Publicity 77

PeakMetrics Insights

SEPTEMBER 11, 2020

A survey of 400 public relations professionals conducted by BuzzStream recently revealed that 57% of their clients have significantly changed their PR strategy in light of the coronavirus pandemic. Unfortunately, since PR is focused on bringing new business in and can be quite costly, and many clients are focused on maintaining their customers, an organization’s … Continue reading State of public relations during the coronavirus pandemic.

Publicity 52

Publicity Survey Strategy Brand 52