Sun.Jun 12, 2022

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Consumers’ new digital behaviors will outlive the pandemic: How data drives next-gen CX

Agility PR Solutions

The explosion of online customer interactions during the pandemic are expected to continue growing at a rapid pace, post-pandemic, according to new research from data integrity brand Precisely and data-driven market intelligence firm Corinium Global Intelligence. The firms’ new study, How Data is Driving Next-Generation Customer Experiences, is based on a survey of 100 global […].

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The future of virtual workspaces—why it must transcend Zoom and VR headsets

Agility PR Solutions

Over the course of the pandemic, much of our work shifted from physical spaces to video meeting software. While work-from-home policies alleviated the dangers of COVID transmission (for some), what many managers didn’t foresee was that employee productivity jumped up to 77 percent, with staffers adding an equivalent of one extra day’s work to each […].

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How CMOs are seeking to lower sourcing costs, speed time to value

Agility PR Solutions

A new CMO Council report reveals that smart sourcing has become paramount to successful modern marketing given today’s marketing pressures, such as tighter budgets, leaner staff, growth of digital marketing and MarTech, and higher expectations of increased and tangible return on marketing investments. The new study, Smart Spending at Speed. Is This Real?

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How to de-risk your digital marketing for a cookieless future

Agility PR Solutions

The end of cookies marks a new era for digital marketing. Brands need to adjust if they want to succeed. The first step? De-risking their digital strategy. But what exactly does that mean? De-risking simply means thinking of tactics and strategies independent from third-party data collection methods, like cookies, and implementing them now. This will […].

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.