Sun.Feb 09, 2020

article thumbnail

Why marketers aren’t meeting CX demands of hyperadoptive consumers

Agility PR Solutions

New research from retail tech firm Bluecore and Forrester Consulting finds retail brands getting candid about their struggle to meet the demands of hyperadoptive consumers. Among the findings, up to 39 percent of brands reveal they are prioritizing customer-centric initiatives, such as improving experience or increasing customer value—but even those with access to data and technology admit to having […].

Meeting 86
article thumbnail

Knowledge

Greenbanana PR

The Chartered Institute of Public Relations (CIPR) has published its Strategy for 2020-2024. This includes a Vision that sees a commitment to lifelong learning as a key element of creating a sustainable profession, building a community of professional peers and ensuring that public relations is understood and valued. Knowledge management is positioned as supporting the.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Valentine’s Day PR—confident consumers means record spending plans

Agility PR Solutions

Coming off a strong holiday season, Americans are expected to set another record for Valentine’s Day spending this year as they continue to widen the range of those they’re buying for, according to a new survey from the National Retail Federation (NRF) and research partner Prosper Insights & Analytics. “Valentine’s Day is a sentimental tradition, […].

article thumbnail

4 timely PR lessons from the rise of TikTok

Agility PR Solutions

In 2009, people heard the phrase “TiK ToK” and thought of the debut single by Ke$ha. But if you ask a Gen Z’er today, when they hear “TikTok,” they think of a social media app to share and create videos. And like its predecessor, TikTok the app has become a global hit. The short-form video […]. The post 4 timely PR lessons from the rise of TikTok appeared first on Agility PR Solutions.

Video 152
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.