Wed.Nov 17, 2021

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Top Entrepreneur Podcasts PR Agencies Should Know

ImPRessions - Crenshaw Communications

In the last ten years or so, podcasts have shot up in popularity, especially for PR agencies. Podcasts about entrepreneurism in particular can be a strong way for top executives and thought leaders to share their success stories and advice for budding business-builders. Every business leader has a strategy to share, and there’s a story behind nearly every company, young or old. .

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Releasing Ideation: How to get creativity flowing that eventually leads to the EUREKA moment | Business Wire Blog

Business Wire

Over the past 18 months, nearly every industry has experienced the disruption of its workforce. Whether businesses came to a full stop or managed to stay connected remotely during those early months of lockdowns, the dust is finally settling and companies are determining the best path forward. For some, the remote and hybrid models have proven to work well while others cannot wait to bring their employees back in person.

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Using media monitoring and social listening for PESTLE analysis

Onclusive

Welcome back to our blog series about managing corporate reputation with PESTLE analysis! This week, we’re wrapping up the series with a look at sentiment monitoring, social listening and trend tracking as an essential part of the process. Sentiment monitoring. Sentiment monitoring helps companies measure brand health by tracking key stakeholder perceptions of their own brands, products and spokespeople, as well as competitors.

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Email Pitch Academy: What Email Metrics Should You Track?

Prowly

Quick question: Do you know how well your email pitches are performing? There are at least a few email metrics that you can measure on a regular basis to assess the effectiveness of your pitches and make improvements whenever needed. If you’re using a PR outreach tool like Prowly, the job of measuring them will […]. The post Email Pitch Academy: What Email Metrics Should You Track?

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Crenshaw Communications is Hiring Across the Board

ImPRessions - Crenshaw Communications

As we close out 2021, we are seeking a Content Director, Account Supervisor and a Senior Account Executive to join our dynamic B2B technology team. The ideal team member will have worked with various top B2B tech companies (e.g., adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) within a PR agency setting or in-house.

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Critical Mention Taps Podchaser to Power Podcast Monitoring Analytics

Critical Mention

NEW YORK — Critical Mention — the leading earned media platform — today announced a new partnership with Podchaser that will enhance Critical Mention’s podcast monitoring service. The integration of Podchaser data will allow brands to accurately track and measure the impact of brand mentions across podcasting. Through this partnership, Podchaser — the world’s most advanced podcast database — will power the media monitoring service with robust podcast metadata and valuable audience in

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Most Americans want businesses to engage in social and political issues

Agility PR Solutions

For years, multicultural Americans have driven all the country’s population growth and have added trillions of dollars to the U.S. economy. These changes can be seen everywhere from food and media to healthcare and financial services, and so much more. Cultural Fluency is the key to authentically connect with American consumers across race and ethnicity. […].

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How to Create a Hashtag That Will Trend?

Brand24

A hashtag can be a powerful business marketing tool, but first you need to create one. Here's how to create a hashtag for your campaign in 11 easy steps! The post How to Create a Hashtag That Will Trend? first appeared on Brand24 Blog.

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How the pandemic changed travelers—and people: 4 insights for hospitality marketers

Agility PR Solutions

There’s no doubt that the pandemic modified travel—but that’s just part of the story. New research from Hilton unpacks how the pandemic changed people. The hospitality chain’s newly released 2022 Traveler: Emerging Trends and the Redefined Traveler dives into an important truth: in two years, people’s lives were dramatically altered and it radically changed people.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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COP26 saw 20x more coverage than COP25

NewsWhip

Media coverage from the 2021 United Nations Climate Change Conference emphasized dissatisfaction with world leaders, criticism of policies, and unmet promises from the Paris Agreement , but engagement data on public interest and media interest shows that COP26 resonated far more than the previous summit had. The impact of the “Greta effect”. This year’s climate change conference took place from October 31st to November 13th 2021 in Glasgow, and we compared that to the engagement with the previou

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PR diversity: New IPR report reveals how comms professionals are defining and discussing DEI

Agility PR Solutions

Diversity and inclusion issues have become priority one in companies today, and the PR industry is no exception—but is the language being used communicating the issue effectively? The Institute for Public Relations Center for Diversity, Equity, and Inclusion and The Wakeman Agency have launched a new report on the current state of diversity-related language in […].

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Meet the Muck Rack team: Get to know Traniece Kennedy-Key, account executive

Muck Rack

Meet the Muck Rack team: Get to know Traniece Kennedy-Key, account executive

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Monthly wrap-up: A busy October at PPR!

Prohibition

We headed into the Autumn/Winter months full steam ahead here at Prohibition with everything on our agenda including awards, welcoming new clients, video and photography shoots up and down the country and announcing our employee of the quarter! Here’s an overview of what the team have been up to throughout October: The CIPR Pride Awards : A real highlight for October was being able to gather almost the whole team together for the first time since pre-pandemic to celebrate the CIPR Pride Aw

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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What is keyword stuffing?

Axia PR

How keyword stuffing can affect your brand online. Keywords have always been one of the most prized possessions when it comes to the online space. Designed to make your content more search engine friendly, keywords can boost your search engine rankings and get your brand discovered. Just as anything in excess is bad, including too many keywords in your content can do more harm than good to your company.

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Why Are Soft Skills Important in PR?

HMA Public Relations

Soft skills like authenticity and empathy are essential when it comes to working in PR. Read more from Justin Liggin on the importance of soft skills.

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Save Time with These 5 Leading Social Scheduling Tools

Axia PR

Schedule your social media postings and create an astounding online impact. Almost everyone uses the internet, especially social media platforms. So by utilizing social media platforms, your company may see increased sales and revenues. Efficient social media management is the only thing needed to utilize social media channels. This includes insightful analytics, strategies to increase your followers and engagement, and suggestions to improve your content.

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Vanessa Bryant’s Character Being Questioned

Reputation Specialist Michael Toebe

Gianna Bryant, Kobe Bryant and Vanessa Bryant. People can be deceitful. They can lie. We know these things. However, people are not always being deceitful or lying when we are strongly questioning their motives and character. That’s inconvenient to consider yet it’s true. This practice can of assuming guilt because of heuristics cause undue, deeply painful injury to someone’s reputation.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Maxim Behar for NOVA TV (Day 2): The Most Important Thing is for Bulgaria to Succeed!

Maxim Behar

Maxim Behar is one of the weekly commentators on the show "Intersection Point" on NOVA TV with host Mihail Dyuzev, in which he will comment on the twists and turns in the double elections for President and Parliament in Bulgaria, election campaigns, mistakes by candidates and the right approaches to the formation of a successful government. Host: Hello Bulgaria, wherever you are.