Thu.Sep 05, 2019

Don’t Fear The Robot: Why AI Is Good For PR And Marketing

ImPRessions - Crenshaw Communications

We’re hearing a lot about how automation and machine learning can make our lives easier , as well as how they may threaten our livelihoods in the future.

Why and how PR pros should embrace artificial intelligence

PR Daily

Relax, robots are not taking your job. New technologies can ease industry professionals’ daily duties and open the door to greater career achievements. Just breathe—and read on. . Artificial intelligence (AI) is finding its way into customer service, online search and even the crafting of articles.

When Designing Controls Around Your Crisis Communications, Don’t Do This!

Melissa Agnes

One of the challenges of communicating effectively in times of viral issue and crisis management is ensuring that your brand’s communications are consistent across every stakeholder group, region and department.

How needless verbs weaken your meaning

PR Daily

Auxiliary verbs, we were taught in grade school, can clarify your writing, but is that always true? Let’s consider ways that they muddy the linguistic waters. Helper” verbs can hinder your writing.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

You’re right, holiday promotions are getting earlier each year

NewsWhip

The way social media and stores are behaving, you’d think it was Halloween next week. No, you’re not imagining things, campaigns for holidays are in fact starting earlier each year, and we’ve got the data to prove it.

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More Trending

How integrated marketing and PR are redefining the modern workforce

Agility PR Solutions

The workforce has been in a constant state of transformation ever since its inception. It has continuously needed to shift and change in order to meet the needs of an ever-evolving market, especially one that has become global and increasingly digitized.

Kroger joins push for tougher gun laws, consumers readily change brands, and WeWork’s founder walks back trademark sale

PR Daily

Also: Nissan’s leadership crisis escalates, MillerCoors wins an injunction over corn syrup messaging, and Vienna reigns as the world’s most livable city.

How to write quotes that sound more human

Muck Rack

How to write quotes that sound more human

Have you used compelling visuals to inspire audiences?

PR Daily

Share the videos and visual designs that were instrumental in achieving success for your organization or client. Enter PR Daily’s Video & Visual Awards by Nov. The post Have you used compelling visuals to inspire audiences? appeared first on PR Daily. PR Daily Awards

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Why It’s Important to Track Social Media Mentions

Critical Mention

Social Media’s popularity is growing faster than ever before. Whether you’re a social media pro or new to the industry, it is pivotal for organizations to keep track of their social media mentions. Here are five reasons why: Brand Awareness.

Financial PR—what it is and why it’s so important

Agility PR Solutions

Media in the financial world is far less forgiving than for other industries. There’s only one currency, and it’s literal currency, with everyone involved determined to get their hands on it. Corporations are particularly fervent in jostling for position in the grand game of speculation. Which stocks are heading down? Which are heading up? What […]. The post Financial PR—what it is and why it’s so important appeared first on Agility PR Solutions. Analysis Public Relations profession

The AP Stylebook Updates Hyphen Usage

HMA Public Relations

The AP Stylebook is the one constant for those of us that make a living interacting with journalists. This handy guide helps us navigate through any grammatical questions to make sure everyone is on the same page. The post The AP Stylebook Updates Hyphen Usage appeared first on HMA Public Relations. Featured Public Relations

ICYMI: Bulldog’s top posts for August

Agility PR Solutions

It was the dog days of summer, and we had a pretty hot month, too! Eye-opening research reports went hand-in-hand with some terrific insights from Bulldog contributors to steer the ship in August, and even though we took a vacation week early in the month (our first “dark week” ever!),

What Does Blood Have to Do With Internal Communication Strategy?

Waxing UnLyrical

Guest Post by Adam Kraus. Let’s talk about blood. Yes, this article is about internal communications, but first we need to talk about the red, viscous liquid currently flowing through your body. The basics are as follows (spoiler alert: I am very much not a medical doctor): The heart pumps blood.

Survival Guide for Your PR Agency Internship

Barokas

For aspiring public relations professionals, starting your career with an internship at an agency is a great way to build valuable skills and learn more about the many areas of PR. At first, the agency world may seem overwhelming.

The Ultimate PR Automation Toolkit

Prowly

Automation, it’s everywhere. Everyone’s talking about automating stuff. Marketing emails, sales follow-ups, code deployment, groceries delivery — the increasing speed of life inevitably pushes us to search for new ways to get things done faster.

It’s time to call the Popeye’s tweet a huge social media win

Communications Conversations

ICYMI, another “Twitter war” broke out last week. This episode featured Chick-Fil-A, Popeye’s and the king of Twitter wars, Wendy’s.

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What I Learned About Work from a Labor-less Labor Day Weekend

Konnect Agency

While I consider myself extremely lucky to do what I love and work alongside amazing people at our Los Angeles public relations agency, I also love a three-day weekend as much as the next person.

3 Ways to Amplify Your PR Campaign

Flack Me

Category: Flack Me Summary: Merging established public relations techniques with SEO is essential in today’s digital media landscape. Try these approaches

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