Agility PR Solutions

JUNE 5, 2022

A recent survey revealed that 73 percent of PR professionals don’t believe the term “public relations” will describe the work that needs to be done in 5 years, suggesting the industry’s continuous transformation. It also revealed that PR budgets either increased (45 percent) or stayed the same (50 percent) in 2021, according to B2B marketplace […].

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Trends B2B Survey Publicity 164

Axia PR

JUNE 5, 2022

Credible video testimonials from your customers can build your brand. Video testimonials are significant proof of your brand’s excellent services, encouraging other consumers to trust you. There is nothing like seeing a happy customer and receiving positive feedback from them. Yet, companies often take a step back when asking their customers for video testimonials.

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Video Consumer Company Brand 62

Agility PR Solutions

JUNE 5, 2022

There’s nothing like working hard on a content marketing campaign only to be rewarded with a low return on investment (ROI). From facing your ad spend losses to cringing at the content marketing labor you paid for in vain, facing a low ROI is every marketer’s nightmare. In other words, whether you’re a PR manager, digital […]. The post 5 crucial metrics to measure your content marketing campaign appeared first on Agility PR Solutions.

Content Marketing 94

Content Marketing Measurement Marketing Analysis 94

Agility PR Solutions

JUNE 5, 2022

Today’s shoppers have lost their loyalty as they hunt for the brand with the best selection, the best prices and the best overall experience following two uncertain and unstable years, when consumers made purchases out of necessity and panic—which has resulted in transactional relationships with brands. According to new research from end-to-end digital experience software […].

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Brand Branding Software Consumer 94

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

JUNE 5, 2022

When an employee files a lawsuit against your company, you’ll need to act quickly and wisely to manage your company’s reputation. It doesn’t take much for an organization’s reputation to suffer during a legal dispute, no matter how the courts rule. Ideally, employees would try to resolve issues within the company first, but that doesn’t […]. The post How to manage your reputation when an employee files a lawsuit appeared first on Agility PR Solutions.

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Employee Reputation How To Company 78