Sun.Nov 18, 2018

article thumbnail

Six Ways Psychology Can Help With Marketing

Ronn Torossian

Understanding the human mind can be an excellent tool to persuade and convert customers. Marketing is based on theories of applied psychology, that is, consumers act in a certain way because they are wired to do so. The human brain and all it’s cognitive biases and tendencies are important aspects of the marketing process. Here […]. The post Six Ways Psychology Can Help With Marketing appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Marketing 150
article thumbnail

10 biggest content marketing trends for 2019

Agility PR Solutions

The world of content marketing is changing rapidly. There are new technologies and tools discovered every day. Creative thinkers find more advanced ways to generate compelling material. But the diversity and sheer number of content posts are so massive that target audiences are unlikely to ever consume them all. One thing’s for sure: content marketing […].

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Behind-the-curtain Look at EE Times’ Bigger Picture

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Jaime Hamilton, Account Coordinator For EE Times, the days of thinking small are over. Marked by an October 1 relaunch, the publication embarked down a new path that combines an aesthetic upgrade with fortified substance — all-encompassed by a new mantra: Think Big.

article thumbnail

‘Black November’ is the new holiday shopping season

Agility PR Solutions

Strong consumer confidence and low unemployment have combined to produce a 5 percent increase in anticipated holiday spending, according to brand loyalty and consumer engagement research consultancy Brand Keys’ annual survey of 11,625 shoppers for an average spend of $985 per household. What gifts are consumers planning to buy? “Gift cards have become as universal […].

Survey 86
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

Interview with PR Influencer Sarah Evans

Critical Mention

In the PR business for over 12 years, Sarah Evans began her career as a consultant for names like Walmart, PayPal and Cisco then ultimately built her company Sevans Strategy from the ground up. Her business model is built on two key parts: behind the scenes with a range of consulting and strategy to full social media management and as a digital correspondent, producing on-camera talent for engaging social content.

article thumbnail

Best hiring practices to avoid PR issues and boost your brand

Agility PR Solutions

Hiring the best possible candidates is integral to the success of any business. Essentially, you need to ensure that you are thoroughly screening applicants in order to find the best fit for your company. Therefore, you should ensure that you are utilizing practices, such as background checks and drug screenings. Also, you need to make […]. The post Best hiring practices to avoid PR issues and boost your brand appeared first on Agility PR Solutions.

Brand 60