Agility PR Solutions

FEBRUARY 6, 2023

When it comes to PR, there are a lot of things that go into making sure that the reputation, marketing and outreach of any business or individual are handled with care. However, when it comes to big companies, extra care might be required in order to keep everything running smoothly—which might also require different tactics […] The post 4 important PR strategies large companies should be using appeared first on Agility PR Solutions.

Strategy 97

Strategy Company Reputation Marketing 97

HMA Public Relations

FEBRUARY 6, 2023

Happy #MediaMonday! This feature comes to us from Bennito Kelty of the Tucson Sentinel. Learn more about his role as the local reporter on the IDEA beat, how he got his start in journalism and much more in this post.

Journalism 102

Journalism Local Report Media 102

Agility PR Solutions

FEBRUARY 6, 2023

A new research report from fintech firm Broadridge Financial Solutions finds that financial services firms now view digital transformation as essential to their business and are already looking to the next wave of technology to help get ahead. The firm’s new 2023 Digital Transformation and Next-Gen Tech study, based on a survey conducted by ThoughtLab […] The post Digital transformation turns a corner as financial firms scale investments in next-gen tech appeared first on Agility PR Soluti

Financial 88

Financial Survey Study Report 88

5W PR

FEBRUARY 6, 2023

The public is in the favor of legalizing cannabis for recreational and medicinal purposes. There has been a growing acceptance in the use of cannabis for therapeutic purposes and some states have legalized its use while have decriminalized its use. Being aware of the CBD legislature is essential when it comes to cannabis marketing. In 19 states, cannabis is now legal for recreational purposes while in yet another 19 states cannabis is legal for medical purposes.

Trends 88

Trends Social Media Publicity Brand 88

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According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

Consumer

Institute for Public Relations

FEBRUARY 6, 2023

PRWeek and Cision examined how communication impacts all aspects of business now more than ever before. A survey of 440 senior-level professionals was conducted from Sept. 15 – Oct. 5, 2022. Key findings include:1.

Communications 98

Communications Report Survey Measurement 98

Culpwrit

FEBRUARY 6, 2023

PRSSA Chapter Gives Future Communicators Tools They Need to Succeed in the Job Search By Gisselle Bahena DePaul’s PRSSA and Ad Society recently co-hosted a career workshop event named, New Year, New Me…New Resume. The purpose of this event was to give students the opportunity to enhance their professional materials and skills so they… Continue reading New Year, New Me… New Resume The post New Year, New Me… New Resume appeared first on Culpwrit.

Communications 89

Communications Tools 89

Agility PR Solutions

FEBRUARY 6, 2023

As business leaders and marketers prepare for a year that’s sure to bring new challenges—but also opportunities—new research from Deloitte guides them through uncertainties that they may face in 2023, along with strategic approaches that may help propel their businesses forward. The firm’s new 2023 Global Marketing Trends report focuses on four topics: financial uncertainty, […] The post Marketing opportunities in uncertain times: New global trends report offers direction for 2023 appeared

Trends 78

Trends Report Marketing Financial 78

Bianchi Biz Blog

FEBRUARY 6, 2023

Jerry Hirsch is the technology and innovation editor at Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? Everything about advanced transportation technology for light vehicles, commercial vehicles and heavy-duty Class 4-8 trucks, VTOL aircraft, drones, and micromobility such as scooters and e-bikes. Describe the craziest or most fun story you have written.

Automotive 72

Automotive Meeting Media Technology 72

Institute for Public Relations

FEBRUARY 6, 2023

Dr. Chen and colleagues explored the role that social media influencers played an important role in driving positive outcomes of corporate social responsibility (CSR) campaigns. A survey of 967 participants was conducted in June 2019. Key findings include:1.

Social Media 64

Social Media Media Corporate Survey 64

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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

Crisis Management

PR 20/20

FEBRUARY 6, 2023

M ost marketing teams have the same goal in mind: Generate interested and qualified leads to hand off to sales. The idea of it sounds simple. But what’s more challenging is actually getting those anonymous website visitors to raise their hands and fork over their coveted contact information. That’s where a smart, targeted lead generation campaign comes in.

Survey 52

Survey eBook Resources Marketing 52

Victorious PR

FEBRUARY 6, 2023

There is a wide-spread push to avoid big-box stores and save small businesses, as many have had to close their doors for good in recent years. When thinking of small businesses, many people often picture their local boutiques or the small diner in their town, which very well may be struggling to earn enough to stay open, but you would be surprised by the other businesses in your area that meet the small-business qualifications.

Small Business 52

Small Business Real Estate Publicity Reputation 52

Institute for Public Relations

FEBRUARY 6, 2023

EUPRERA outlined current practices and future developments in managing communication in companies, agencies, non-profits, and other organizations. A survey of 1,672 communication professionals in 43 countries throughout 2022. Key Findings:1.

Communications 52

Communications Agency Survey Policies 52