Sat.Jan 18, 2025

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Home and Housewares PR Done Well: How Small Brands Can Use Public Relations to Transform Their Business

Ronn Torossian

Learn how small home and housewares brands can use PR strategies to build visibility, engage audiences, and transform their business in a competitive market. The post Home and Housewares PR Done Well: How Small Brands Can Use Public Relations to Transform Their Business appeared first on.

Publicity 195
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How to Turn a PR Crisis into a Brand Opportunity

5W PR

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. However, a crisis doesn’t have to be a death knell. With a proactive PR crisis management approach, a well-defined strategy, and a genuine commitment to transparency, organizations can not only mitigate the immediate damage but also emerge from the crisis stronger, more resilient, and even more respected.

Crisis 78
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The Evolution of Public Affairs in 2025: Authenticity, Digital Transformation, and Crisis Management

Ronn Torossian

Learn how public affairs will evolve by 2025 with digital tools, authentic corporate communications & real-time crisis management in an always-connected landscape The post The Evolution of Public Affairs in 2025: Authenticity, Digital Transformation, and Crisis Management appeared first on.

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6 Small Luxuries That Elevate Your Business Trips

Inbound PR

Business travel doesn't have to be a torment. Yes, you are there to get your work done, but who said you can't put in the slightest amount of comfort and pleasure as well?

Travel 62
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Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

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OFFENSIVE SALE 

Mark My Words

Fashion firm Shein removes offensive professional racist T-shirt from its website The Sun Brand expert Mark Borkowski said the message was offensive and potentially brand- damaging. He said: For a company already under fire for exploitative labour practices and environmental negligence, selling this amplifies a perception of negligence and insensitivity.

Fashion 60