Mon.Feb 22, 2021

3 ‘firefighting’ lessons for public affairs pros

PR Daily

Here’s a peek at how public affairs pros can keep pace with change—courtesy of Scott Thomsen, who will share more insights in Ragan’s March 4 Speechwriters & Public Affairs Conference.

Blowing smoke

Stephen Waddington

British American Tobacco’s use of influencers and emerging forms of media raises ethical issues for the marketing and public relations professions.

Sports 102
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The communicator’s superpower: A better way to capture the voice of the employee

PR Daily

A look at how artificial intelligence can help communicators learn more about employee behavior and conversations. As an internal communicator, you have a secret weapon at your fingertips—and you might not even realize it.

5 ways small businesses can level up in public relations

Agility PR Solutions

Managing the spread of information about your company takes on a distinctively DIY flavor when you’re a small business operating with limited resources. Good public relations takes more than just making good social media content and responding to customer concerns.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

What inclusive language looks like for modern speechwriters

PR Daily

The co-founder of Speechwriters of Color shares his tips to ensure your speech reflects the diversity of your audience. Inclusive language, for speechwriters, is more of an ethos than a box that must be checked.

More Trending

Spotify’s Dustee Jenkins: ‘Always let them know you’re there’

PR Daily

The top communicator for the music streaming giant shares lesson from her work across a global company that has changed the game for digital media. Music carries us through the best of times and worst of times. For the past year, arguably the latter role applied.

As COVID rages, women seek positive messaging from brands

Agility PR Solutions

Brand 78

#MediaMonday – Maria Hechanova

HMA Public Relations

Today’s #MediaMonday features Maria Hechanova who is a weekend morning reporter at 3TV in Phoenix. So, Maria, time to share! Tell us how you got your start? Tell us your story!

SEO best practices: 4 ways to rise in search rankings

Agility PR Solutions

In the age of ever-limiting attention spans, the importance of ranking within Google’s top 10 results has become increasingly essential. According to HubSpot, 75 percent of users never scroll past the first page of search results.

SEO 78

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Bianchi Biz Blog

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker.

As comms pros navigate a new era in customer engagement, how can practices be improved?

Agility PR Solutions

What does successful customer engagement look like in the COVID age—and how can brands to improve their strategies?

Digital Marketing Tips To Grow Your Construction Company

Axia PR

Three strategies to earning more consistent leads. Are you happy with the leads your construction company is generating? Is your phone ringing as much as you would like? Are your recent sales contributing significantly to the overall growth of your company?

Writing for the Ear: Tips from a Public Speaking Coach

Culpwrit

By Morgan McCullough It is a given that to be successful in the industry, PR professionals must be skilled writers. What we often fail to realize, though, is that we also need to be competent public speakers.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

United and Boeing turn to Twitter after flight crisis, Clubhouse takes heat on privacy, and Bay Area school board resigns over public WebEx call

PR Daily

Also: Disney+ adds content warning to episodes of ‘The Muppet Show,’ The New York Times shows COVID-19’s toll with a striking graph, Innocent Drinks gets real on Twitter, and more.

Queen wants to move on from Meghan and Harry with new dawn for ‘Magnificent Seven’

Mark My Words

The Mirror EXCLUSIVE: The Queen has given the go-ahead for seven senior royals to take up public engagements as soon as possible after Harry and Meghan Markle were stripped of their titles The Queen has vowed a “new beginning” for the royals after Harry and Meghan chose mega-money deals over duty. As their divorce from The Firm was finalised this week, Her Majesty, 94, gave the go-ahead for the seven senior royals to take up public engagements as soon as possible.

This month in bad PR pitches: February 2021

Muck Rack

This month in bad PR pitches: February 2021

POUTRAGEOUS FORTUNES From Kylie Jenner to Rihanna… the stars making hundreds of millions from make-up

Mark My Words

The Sun MORE celebrities than you can shake a lipstick at are cashing in on their famous faces by launching their own beauty brands. But we revealed yesterday how Victoria Beckham’s skincare and make-up line had LOST £4.7million – and she is not the only big name whose cosmetics side hustle has lost its lustre. Brand expert Mark ­Borkowski warns celebs: “Fans are buying into the idea they could also look like you. But it’s difficult to sustain.

Brand 60

Public Relations for Businesses Today

Speaker: Ronn Torossian, Founder and CEO of 5W Public Relations

Ronn Torossian, Founder and CEO of 5W Public Relations, and one of America’s most prolific and well-respected crisis communications professionals will be participating in a Q&A with Public Relations Today to discuss the state of public relations and how it relates to business today.

What next for Amazon and its executive communications?

PR in High Definition

The news this month that Jeff Bezos is stepping down as Chief Executive Officer (CEO) of Amazon has shocked many. After leading the company for more than a quarter of a century, he will now vacate the role and become Executive Chair. His replacement? The somewhat unknown Andy Jassy.

Post-Trump, Can We Bring Back The Apology?

ImPRessions - Crenshaw Communications

When he caught heat for escaping the frigid Texas weather for a few days of R&R in Cancun, Senator Ted Cruz fell back on family excuses. He was just trying to be a good dad, he explained. He was dropping off the kids at the resort, implying that he never intended to stay.