Sword and the Script

FEBRUARY 2, 2019

People will say they dislike advertisements because of the disruptive nature of them. It’s a bit of a bait and switch – a publisher teases you in with a headline or promising show – and then shoves a commercial in your face. Yet even people that don’t like football, will watch the championship game for the commercials. We all know why this happens, but it is still completely irrational behavior.

Advertising 85

Advertising Advertising B2C Retail 85

Stephen Waddington

FEBRUARY 2, 2019

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, and Ofcom on children's media use and Digital Download date. Instagram knocked Brexit off the lead on BBC News this week following criticism of inappropriate content. The platform has been cited in cases of self-harm and suicide among teenage girls in the UK. I’ve previously dismissed this story as technopanic.

Instagram 60

Instagram Policies Twitter Mobile 60

Sword and the Script

FEBRUARY 2, 2019

People will say they dislike advertisements because of the disruptive nature of them. It’s a bit of a bait and switch – a publisher teases you in with a headline or promising show – and then shoves a commercial in your face. Yet even people that don’t like football, will watch the championship game for the commercials. We all know why this happens, but it is still completely irrational behavior.

Advertising 60

Advertising Advertising B2C Retail 60

Greenbanana PR

FEBRUARY 2, 2019

Giving a voice to the voiceless is a powerful thing to do. Without advocates, those unable to speak up or speak out, for themselves, all too easily become victims of others with more power, The voiceless can be misunderstood, evoke negative feelings and be subject to negative behaviours. New York based Sophie Gamand uses her. Read More.

Education 47

Education Publicity 47

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Flatiron Communications

FEBRUARY 2, 2019

Some years ago, frustrated by the lack of a mechanism to assess prospective PR agency candidates, I developed a questionnaire on media and PR trends that served as a non-scientific barometer for hiring. It’s not a measure of whether a candidate will ultimately succeed in the job, but rather one that speaks to his or her currency and experience.

Media 41

Media Public Affairs Journalism Retail 41