Thu.Oct 25, 2018

When The Crisis PR Guy Is The Crisis

ImPRessions - Crenshaw Communications

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. But occasionally, the damage comes from a company’s own ranks.

Crisis 236

From spreadsheets to software: How to better manage your PR workflow

Muck Rack

From spreadsheets to software: How to better manage your PR workflow

Journalism ethics versus public relations ethics

Axia PR

How do we ensure that communication pros abide by their codes of ethics? Both the journalism and public relations industries have always struggled with negative reputations.

Ethics 122

Tips for becoming a valuable podcast interview guest

PR Warrior

I recently interviewed Interview Valet founder Tom Schwab for the Reputation Revolution podcast. The topic was ‘How to use podcast interview marketing to build your brand and your business’ – you can listen to it here. .

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Check out these 9 outstanding books about branding

PR Daily

Branding is a never-ending education. Whether it’s a new stumbling block or good old stagnation, it’s a challenge to stay relevant. It’s also complicated. From strategy to design, there’s a lot to think about, but you don’t have to go it alone.

Brand 171

More Trending

Infographic: The importance of visuals in the digital landscape

PR Daily

When crafting content, you’d be wise not to skimp on visuals. Pairing images with text increases the potential that readers will remember—and engage with—your content.

Elle Mag’s Kimye breakup stunt spurs mad clicks, but angers readers

Agility PR Solutions

Elle Magazine recently pulled a stunt that, while it earned them views, frustrated fans to the point that many were swearing to cancel their subscription and never read another article again. That stunt?

Pitching insights from Digiday, CNBC, WHYY & Adweek journalists

PR Daily

As the usefulness of the common press release continues to wane , short, customized and targeted pitches are increasingly becoming the No.1 tool for PR pros.

Brand Positioning: Get to Aha!

Onclusive

Acclaimed Author Andy Cunningham Presents at Growth PR Conference. AirPR, the data science and technology company that invented PR Attribution and Power of Voice , is hosting the 2018 Growth PR Conference on October 30th at San Francisco’s Bluxome Street Winery.

Brand 97

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

4 things your town hall meetings should be doing

PR Daily

Your organization just announced its next town hall meeting. Are employees excitedly adding it to their calendar—or groaning at the thought of sitting through it? If it’s the latter, it’s time to rethink the way you approach internal meetings.

Are consumers living in a “political brand bubble?” Quiz yourself

Agility PR Solutions

Today’s polarized political environment is increasingly impacting brand marketers, illustrated in dramatic fashion by Nike’s decision to launch a controversial campaign featuring ex-NFL player and anthem-kneeling pioneer Colin Kaepernick. So far, the ad campaign has led to higher sales and company stock price, despite many pundits’ predictions of a negative backlash. It appears Nike’s deep understanding of […].

Twitter earnings are up, despite fewer users

PR Daily

Twitter is still struggling for users—but its latest earnings report signaled a light at the end of the tunnel. On Thursday, the company reported a big drop in its monthly active users statistics, which it said was due to its efforts to clean up its platform.

Tell Longer Stories

Doctor Spin

The minification of the media landscape might be an illusion. I grew up on an island in a small Swedish town with about 900 people. As life happened, I got my university degree in strategic communication and ended up in Stockholm.

30 jobs in the PR and marketing world

PR Daily

Two storied franchises are clashing for the 2018 World Series title. Though this is the first meeting between the Los Angeles Dodgers and Boston Red Sox in the Fall Classic, it isn’t the first time the two franchises have gone head to head for the title of baseball’s world champion.

What social media trends do you see in 2019?

Communications Conversations

It’s that time of year–yes, trend season is underway, my social media friends! You’re likely to see no fewer than 2.1 million trend posts between now and Dec. ENJOY! Most of these trend posts, mind you, will be complete and utter garbage.

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General Mills, Quaker Oats push back on reports of Roundup in their products

PR Daily

Just how much poison can safely exist in the food we eat? A new study from the Environmental Working Group (EWG) argues that the levels of glyphosates it found in many popular cereals and snacks are higher than what is safe for children.

What It’s Like to Accidentally Detox from Your Phone

HMA Public Relations

First and foremost, I blame the kids. Secondly, I blame the phone. And alright, I should probably hold myself responsible at some point in the mix. […]. The post What It’s Like to Accidentally Detox from Your Phone appeared first on HMA Public Relations. HMA Public Relations

Are you Achieving Communications Excellence?

PR Daily

We Love Long Stories

Doctor Spin

The minification of the media landscape might be an illusion. I grew up on an island in a small Swedish town with about 900 people. As life happened, I got my university degree in strategic communication and ended up in Stockholm.

Tell Longer Stories

Doctor Spin

The minification of the media landscape might be an illusion. I grew up on an island in a small Swedish town with about 900 people. As life happened, I got my university degree in strategic communication and ended up in Stockholm.

Tell Longer Stories

Doctor Spin

The minification of the media landscape might be an illusion. I grew up on an island in a small Swedish town with about 900 people. As life happened, I got my university degree in strategic communication and ended up in Stockholm.

Tell Longer Stories

Doctor Spin

The minification of the media landscape might be an illusion. I grew up on an island in a small Swedish town with about 900 people. As life happened, I got my university degree in strategic communication and ended up in Stockholm.