Sun.Sep 08, 2019

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7 steps to building an effective social media advertising calendar

Agility PR Solutions

As part of your wider marketing campaign, you have identified advertising on social media as one of your key strategies. Increasingly, successful companies are building social media advertising calendars as part of an automated process to help increase the impact and efficiency of their social media marketing approach. So never again miss an important date […].

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How Well Do You Know Your Customer?

5W PR

Marketing to consumers is challenging, that goes without saying. Because of the challenges we as marketing professionals face in an evolving industry, it’s important to find ways to be effective with a brand’s messaging and marketing strategy. Our question to you today is this: how well do you really know your client base or customers? Finding new opportunities to reach customers has become a higher priority than ever, particularly with the rise of the digital marketing age.

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It’s always about the audience—the broader lesson of milkshake marketing

Agility PR Solutions

“A good teacher, like a good entertainer, first must hold his audience’s attention, then he can teach his lesson.” – John Henrik Clarke When I was a young PR professional, I was lucky enough to have a great mentor. Among the most important things he taught me was to always keep the audience in mind. […]. The post It’s always about the audience—the broader lesson of milkshake marketing appeared first on Agility PR Solutions.

Marketing 107
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Who's to Blame for Opioid Abuse?

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence ‘It’s hard to protect people from themselves.’ That saying resonates with everyone from EMTs who wish motorists would wear seatbelts, to parents who demand that their kids “Stop climbing on that!” So, who’s responsible when a significant portion of the population harms itself with prescription painkillers?

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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5 comms-focused tips for improving company culture

Agility PR Solutions

Many people talk about company culture when discussing the success of a business and its appeal to new employees—but what does this actually mean? The company culture of your business is the environment that you are working in, the goals and the shared beliefs. In 2019, having a good company culture like big businesses such […]. The post 5 comms-focused tips for improving company culture appeared first on Agility PR Solutions.

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