Ronn Torossian

MAY 9, 2025

Learn how to plan successful seasonal PR campaigns with expert tips on timing, gift guides, authentic messaging and measurement strategies for 2025. The post The Complete Guide to Planning Seasonal PR Campaigns appeared first on.

Measurement 195

Measurement Strategy How To Publicity 195

5W PR

MAY 9, 2025

Data breaches have become an increasingly common threat to organizations across industries, with the average cost of a breach reaching $4.45 million in 2023, according to IBM’s Cost of a Data Breach Report. The way companies communicate during these crises can mean the difference between maintaining customer trust and suffering long-term reputational damage.

Crisis Communications 78

Crisis Communications Crisis Data Communications 78

Ronn Torossian

MAY 9, 2025

Learn how to build a strong personal brand in PR through content creation, speaking opportunities and authentic networking. Expert tips for PR professionals to become industry leaders. The post How To Build A Personal Brand In PR appeared first on.

How To 195

How To Brand Branding Industry 195

5W PR

MAY 9, 2025

Running a successful crowdfunding campaign for toys and games requires strategic public relations efforts that start months before launch. Data from Kickstarter shows that campaigns with strong pre-launch PR are 3 times more likely to reach their funding goals compared to those that wait until launch day. The toy industry presents unique PR challenges, as creators must build trust with both parents and retailers while proving their products meet strict safety standards.

Strategy 78

Strategy Education Retail Comparison 78

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching