Ronn Torossian

AUGUST 13, 2018

You can’t always control your circumstances, but you can control your response to those circumstances. That’s a key component to successful PR, and, so far this year, there are several groups doing it right. Here are some strong examples of solid PR responses in 2018. Starbucks Educates. Sometimes, no matter how big you are as a company, one decision by one person can have a domino effect on your entire organization.

Education 150

Education Groups Examples Blogging 150

Axia PR

AUGUST 13, 2018

Traditional public relations isn’t working anymore. Fewer Americans rely on TV news, while nearly half of all U.S. adults get their news from Facebook, according to surveys conducted by Pew Research Center. PR professionals must adapt to the ever-changing social and digital age. Here’s the opportunity most PR pros and their PR agencies are missing: the social media news desk.

Social Media 182

Social Media Media Survey Facebook 182

Stephen Waddington

AUGUST 13, 2018

LinkedIn is a platform for building professional relationships. Here’s how to build a profile. 20 years ago executive profiling meant targeting features in the broadsheet and trade media Today’s modern executive is more likely to seek support in optimising their social networks and content. There’s a growing recognition of the opportunity to use the social web as a means of engaging directly with a variety of stakeholders including customers, employees, prospects and suppliers.

LinkedIn 115

LinkedIn How To Privacy Google 115

5W PR

AUGUST 13, 2018

Social media giant Snapchat is now introducing a new series of lenses to their platform that can respond to voice commands. The audio lenses will animate automatically when users speak simple words like “yes”, “love”, “no”, and “hi” This is an alteration on previous filters that respond to physical actions that users take on camera like opening their mouths or winking.

Social Media 84

Social Media Facebook Technology Instagram 84

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

AUGUST 13, 2018

It’s no longer a secret that the big web and social platforms are harvesting and selling personal data, but the story doesn’t end there: Most of us access the Internet through large Internet service providers (ISPs) like Comcast Xfinity, Charter Communications/Spectrum, AT&T, Verizon and Cox Communications—and as our digital world grows, so does the power […].

Privacy 60

Privacy Data Web Communications 60

Agility PR Solutions

AUGUST 13, 2018

Back-to-school shopping is kicking into high gear as summer winds down—so where are parents shopping, and how much are they spending? A new survey from Gift Card Granny analyzes B2S shopping habits for 2018, examining topics such as budget, shopping preferences, saving strategies and most popular retailers were analyzed. Among the 2,637 respondents, 54 percent […].

Consumer 60

Consumer Strategy Retail Survey 60

Muck Rack

AUGUST 13, 2018

Your next press hit might be sitting in the next cubicle over

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60

Agility PR Solutions

AUGUST 13, 2018

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media FiveThirtyEight: promotes Micah Cohen (@micahcohen) to Managing Editor. HuffPost: Ann Brenoff (@HuffPost) has retired. New York Times: hires Ali Winston (@awinston) as a Metro Reporter. Liz Day […].

Twitter 60

Twitter Report Industry Media 60

HMA Public Relations

AUGUST 13, 2018

Today’s #MediaMonday comes to us from Russell Adams, deputy bureau chief of The Wall Street Journal’s corporate bureau. If you’ve seen or heard of the blockbuster […]. The post #MediaMonday – Russell Adams appeared first on HMA Public Relations.

Corporate 41

Corporate Publicity Journalism Media 41

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Communications

Agility PR Solutions

AUGUST 13, 2018

The art of the pitch is a frequently covered topic. But the trouble is that most of those pieces focus on “rookie” mistakes to avoid: misspelling a reporter’s name, falling victim to a sloppy cut and paste, or inadvertently sending the dreaded mass email blast. With so many avenues via which to pitch (email, phone, […]. The post Media relations mentoring—the perfect pitch in 5 GIFs appeared first on Agility PR Solutions.

Media Relations 75

Media Relations Pitching Media Analysis 75

Buzzstream

AUGUST 13, 2018

section 1: Introduction section 2: Authority Measures section 3: Content Relevance section 4: Content Quality section 5: Sponsored Posts section 6: Linking Behavior section 7: Author Name & Email section 8: Interaction History. section 1. Introduction. Great outreach starts with a great list. Indeed, you can have the most excellent content and writers who can craft emails that seem as though it was handed down by the Greek god of copywriting (likely Apollo, Athena, or Hermes depending).

Google 117

Google Measurement Advertising Advertising 117