Wed.Aug 21, 2019

Online Reviews and How to Handle Them

Maine PR Maven

Online reviews – on Google, Yelp, Facebook, TripAdvisor – are a big deal. They are the first things that come up with practically any online search. When Nancy interviewed Pauline Frommer – of Frommer’s Guidebooks fame – on her podcast, Pauline talked about the pitfalls of online reviews.

Storytelling, Public Relations and Technology – Showing our Families the Ropes

The Hoffman Agency

Take Our Daughters and Sons to Work Day , more commonly referred to as Bring Your Child to Work Day , has been an American tradition for decades, but with the changing attitudes toward marriage, children and professionalism, our Washington office decided the institution needed a modern spin.

Those that do, teach

HMA Public Relations

As the school year starts back up, Abbie is getting ready to teach another class for ASU. Read more about her journey from in-person to online teaching. The post Those that do, teach appeared first on HMA Public Relations. Featured Abbie S. Fink Arizona State University ASU Center for the Advancement of Small Business Grand Canyon University Phoenix College PR for Special Events

How a sushi fan drew 47K Instagram followers as a micro-influencer

PR Daily

Three years into her quest to highlight the top sushi sources in Philadelphia, Binh Nguyen shares her secrets for turning a culinary passion into a huge and devoted online following. My sushi addiction turned me into a micro-influencer.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Getting Political in Branding and Messaging

Flack's Revenge

It used to be a much simpler world for brand development. The tough questions related to name, design, and color. If you were launching a new tech company circa the early 2000s, you might wonder whether to include a swoosh with your logo.

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4 reasons why business marketers need earned media

Agility PR Solutions

Paid media, owned media, and earned media are three major forms of business marketing. Although paid media and owned media are more under your control, fusing earned media into this concoction is key for stellar marketing and promotion.

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30 jobs in the PR and marketing world

PR Daily

Confused about how to compose the ideal résumé? Consider these tips. Then, check out our roundup of current job openings. Your résumé is one of the most important tools in your job-search kit.

How to Avoid the ‘Sunday Scaries’

Konnect Agency

It’s Sunday night, you have a press release hitting the wire at 8:00am Monday morning, need to get pitches out for National Chocolate Day and have four back-to-back client meetings — cue the ‘ Sunday Scaries.’

Fans swarm the web to save Spider-Man, SFO and Hasbro are getting rid of plastic, and more online fans equals less engagement

PR Daily

Also: YouTube will stop targeting ads to children, Facebook offers users a data-control feature, and Hotels.com wangles for a plug in wedding vows.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Good public relations practices to protect your office

Agility PR Solutions

Climbing the corporate ladder can be enticing for many of the benefits you get, such as a higher salary and being able to easily move around companies if you wanted to. However, as you get higher, you’ll need to consider your image.

Announcing PR Daily’s Media Relations Awards winners

PR Daily

Congratulations to this year’s winners. The post Announcing PR Daily’s Media Relations Awards winners appeared first on PR Daily. Media Relations PR PR Daily Awards award winners media relations awards

Inside the C-Suite—how execs are maintaining the human connection in the age of AI

Agility PR Solutions

In an age of increasing automation and artificial intelligence, new research from management consulting firm A.T. Kearney finds that execs around the world foresee a rapidly evolving operating landscape in the year ahead.

Managing Your Manager…Managing Your Ego

Culpwrit

By Dr. George Watts and Laurie Blazek Young professionals often underestimate the importance of developing a strong relationship with their manager. They believe that being a solid performer is enough; that simply doing a good job will magically open doors in the future.

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The ultimate guide to Facebook Live – 18 top tips for a professional live broadcast

Prohibition

Since its introduction in 2016, Facebook Live has become an important marketing tool for brands globally. In fact, in 2017 one in every five videos uploaded to Facebook was a live broadcast.

The 2019 back-to-school homestretch—Agility’s analysis and media tracking

Agility PR Solutions

As we head into the final stretch of summer break for U.S. students, who typically return to school in mid-August, Agility PR Solutions’ Back to School media tracking analysis (for coverage between July 30 and August 12) noted an ongoing steep increase in weekly coverage volumes. In the most recent full week of our study, we […]. The post The 2019 back-to-school homestretch—Agility’s analysis and media tracking appeared first on Agility PR Solutions. Marketing Public Relations trend

Inner circle clutching at straws

Mark My Words

Jessica Mulroney, perhaps the closest and most loyal of Meghan Markle’s inner circle has posted to Instagram citing racist bullies as behind the criticism of her friend. Sorry, but this is an example of the inner circle clutching at straws. It’s the Sussexes insistence on a version of privacy in an age of absolute scrutiny, that is their real Achilles heel.