Wed.May 02, 2018

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Is GDPR an opportunity or a concern?

Presspage

GDP what? GDPR stands for the General Data Protection Regulation. It is a new European legislation that is designed to harmonise data protection rules across Europe, creating consistency in how organisations must deal with personal data. In the Netherlands, our existing data protection law is quite strong, but in some other European countries it was relatively weak.

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Book to blog: Iliyana Stareva's story

Stephen Waddington

Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. Iliyana is a young woman who started her career working in public relations agencies in Germany and the UK before joining Hubspot in Dublin. The book describes a modern approach to public relations based on identifying and listening to publics, and developing content to engage them in a conversation.

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2 reasons you should use both traditional media and social media to attract leads

Axia PR

There aren’t many people who read the newspaper at breakfast anymore. Most of us get the news from our phones through social media. However, traditional media – like newspapers and major news outlets – still hold value in our fast-paced, 24-hour news cycle. Social media curates content from many sources, including traditional media outlets. Its platforms are a dynamic medium that your company should use to share news as well as engage with current and future customers.

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Your Love Story… It Starts with Goldsmiths.

Prohibition

We kicked off wedding season in style this year for our client, leading high street jewellers, Goldsmiths. Following our successful Christmas campaign, we were tasked with owning the bridal conversation on social media through creative content that would inspire brides-to-be, drive traffic online and footfall in store. Check out our content hub here.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Writing is PR’s Foundation

HMA Public Relations

Writing has always been the foundation of public relations. See how students at South Mountain High School are honing their writing skills! The post Writing is PR’s Foundation appeared first on HMA Public Relations.

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Chat Recap: Content Marketing

Solo PR Pro

On the first Tuesday in May, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). On May 1, 2018 we weighed in with opinions and insight on the following topics of interest: How much of your PR practice is devoted to content marketing?

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In Startups, Culture Eats Strategy for Breakfast

Offleash

By Robin Bulanti. ** The following content was originally published on Startup Grind. . Writer, teacher and business visionary Peter Drucker once pointed out that, “Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you’ve got.”. I’ve worked in places with toxic cultures and top-notch cultures.