5 tips for launching a disruptor into a legacy industry: A communications approach
Agility PR Solutions
APRIL 19, 2025
Fragrance creation has remained largely unchanged for centuries. In most cases, each step of the labor-intensive process to create a fragrance is still done manually. Chanel No. 5, Tabac Blond, and even Glossiers cult fragrance You, were all developed by master perfumers through hundreds of hours of trial and error. So what happens when a […] The post 5 tips for launching a disruptor into a legacy industry: A communications approach first appeared on Agility PR Solutions.
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