Thu.Jul 29, 2021

5 Ways to Manage Social Media Burnout

Cision

The 24/7 news cycle makes it easy to get caught up in the constant flow of information on social media. Journalists need to find balance and avoid burnout. Media Blog

Reader challenge: What does your workspace look like now?

PR Daily

We want to share photos of where our readers are logging in from these days. Back to the office? Still commuting to the couch? Share your pictures to show what work looks like today. How has your workspace changed in the last year?

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4 Pitfalls to Avoid in Investor Relations Communication

Cision

Fix these common missteps before they happen. US Blog

How can marketing engage today’s consumers? Lose the funnel, use a loop

PR Daily

A leading marketer shares the five stages of client expansion, along with solid tips to help you establish genuine connections with customers.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

6 tips to help you market your non-profit organization

Agility PR Solutions

If you haven’t yet taken the time out to learn how to market your non-profit, then you could be missing out on important opportunities that could greatly benefit your organization.

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5 tips for building a brand awareness questionnaire

Agility PR Solutions

Do people know your brand? If so, do they know your brand well enough to choose it over your competitors? What associations do they make with your brand? These are all questions you can answer with a simple yet strategic brand awareness questionnaire.

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What the demise of advertising means for PR pros

PR Daily

Lippe Taylor’s Paul Dyer makes the case that the advertising model is broken, as consumers increasingly seek ad-free experiences online. That creates an opportunity for PR. In Paul Dyer’s view, the modern advertising model is broken.

UK Media Moves including TBIJ, PA Media, Marie Claire and more

Cision

TBIJ appoints Elisângela Mendonca as an Environment Reporter; Dominic McGrath joins PA Media from the BBC; Cat Harvey-Jenner now Senior Editor at Marie Claire UK. Media Blog

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Test your business and finance knowledge

PR Daily

Here’s a quiz to check if you know important business terms along with steps you can take to work on your prowess with the numbers. Learning the terms associated with business and finance is a lot like learning a foreign language.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

CIPR PR in a Pandemic report tells a complex story

Stephen Waddington

The reputation of the public relations profession has rocketed during COVID-19 but at a personal cost to practitioners. I’ve picked up the CIPR PR in a Pandemic report several times over the past week. There isn’t a single headline. But that’s the story. It’s complex and full of nuance.

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Olympic athletes engage fans on TikTok, data privacy builds consumer trust in e-commerce, and Activision Blizzard CEO apologizes to employees

PR Daily

Also: NYC announces free mega concert, Twitter launches shopping feature and Adobe gives college kids free access to analytics platform.

Companies struggling to act on their good intentions to embrace Diversity, Equity & Inclusion

Agility PR Solutions

The death of George Floyd and the ensuing events of the last year ignited a sense of urgency to Corporate America’s efforts to achieve Diversity, Equity and Inclusion (DE&I) within their organizations.

The Power of Snackable Content

HMA Public Relations

For PR professionals, snackable content is a perfect way to take long form content and adapt it specifically for a social media channel. Learn more from Justin Liggin! Odds and Ends snackable content

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

#21: Using marketing signals to accurately predict brand health

NewsWhip

JUNE 30, 2021 | 11:30am EST / 4:30pm GMT. Using marketing signals to accurately predict brand health: Brian Mossop and Methods+Mastery. Watch webinar. Read transcript. GUESTS. Brian Mossop, SVP & Director of Strategic Intelligence, Methods+Mastery. Paul Quigley, CEO and Co-Founder, NewsWhip.

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CEOs told to ‘think before they tweet’ after Just Eat spat with Uber

Mark My Words

The Guardian. Chief executives are being warned to “think twice before they tweet” after the boss of takeaway company Just Eat Takeaway was told his Twitter spat with Uber threatened to undermine the firm’s reputation. Jitse Groen this week became the latest in a growing list of chief executives to be rebuked by customers, investors and even regulators over ill-judged tweets. Cat Rock Capital Management, an activist investor which has a 4.7%

6 questions with Tal Kopan from the San Francisco Chronicle

Muck Rack

6 questions with Tal Kopan from the San Francisco Chronicle

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PR Maven® Podcast | July 2021 Wrap-Up

Maine PR Maven

Nancy discusses public relations for family businesses with Philip Harriman and promoting the arts through PR and marketing with Raffi DerSimonian. The post PR Maven® Podcast | July 2021 Wrap-Up appeared first on | The PR Maven. Podcast

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

Five Things Your PR Firm Should Do to Thrive in 2021

NRPR Group

The PR industry is constantly evolving and adapting to societal changes. PR companies must keep up with current trends to […]. The post Five Things Your PR Firm Should Do to Thrive in 2021 appeared first on NRPR Group. Tips + Tricks Industry Social Media

The Most Effective Change Comms Formula? KISS. Then TELL.

Waxing UnLyrical

The more things change… One of the big things that’s making news here in the U.S. is the latest masking guidance from the CDC. If you feel we’re closer to 2020 than we are to 2022, despite it being only three days away from August, you’re not alone.

Marble Arch Mound is what happens when Ideas Porn comes to life

Mark My Words

Idea porn happens when a group of people gather in a silo, usually a brainstorming situation, to develop a crowd-pleasing concept. This group gets so excited by the potential incarnation of an idea that their collective desire spirals into something almost sexual – a kind of orgasmic glee that overrides the reality of the potential downside.