Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. This week, we are focusing on comparing comprehensive media monitoring and social listening capabilities for these providers. The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry.

Media 370

Media Comparison Software Enterprise 370

Prowly

DECEMBER 6, 2021

You know that old line about having “the right tool for the job”, right? Well, it doesn’t just apply to fixing a leaky faucet or DIY projects. PR pros also have their favorite go-to tools for helping with various aspects of their jobs. This “PR tech stack” helps them to optimize the way they work […]. The post Upgrade Your PR Tech Stack: 15+ Tools for PR Professionals in 2022 appeared first on Prowly Magazine.

Tools 197

Tools 197

Onclusive

DECEMBER 6, 2021

Interested in what your peers and executives think when it comes to the key PR questions? Read on! Onclusive hosted a series of webinars in 2021 during which we surveyed hundreds of communications professionals worldwide, asking them questions every PR professional faces daily. As we look back at 2021, here is a summary of the insights we collected this year, based on the polls we conducted during our webinars.

Industry 369

Industry Report Survey Agency 369

Agility PR Solutions

DECEMBER 6, 2021

Over a third of CMOs say they don’t trust their marketing data, according to the latest research from marketing data analytics platform Adverity. What’s more, there is a growing divide between data analysts and marketers when it comes to trusting their data. A third (34 percent) of marketers don’t trust the data they are given to […].

Data 205

Data Marketing Analytics Publicity 205

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

DECEMBER 6, 2021

It's time for another #MediaMonday! Today's feature comes from Kelly Mixer, a former HMA staffer and current editor and senior reporter at Queen Creek Sun Times. Learn more about her!

Report 95

Report Media 95

Shift Communications

DECEMBER 6, 2021

In 2020, as protests over George Floyd swept the nation, companies moved quickly to create or renew initiatives aimed at promoting diversity, equity and inclusion (DE&I). More than a year later, these DE&I communications and programs are entering their sophomore phase, where enthusiasm has tempered and calls for action go unanswered. As Management Consulting Firm McKinsey states , “Diversity winners that deploy a systematic approach to inclusion and diversity and don’t fear bold action t

Communications 78

Communications Employee Financial Community 78

Agility PR Solutions

DECEMBER 6, 2021

According to new research, a large majority of respondents (83 percent) said that they would browse or buy products in messaging conversations. A further 77 percent of consumers noted that they are more likely to make a purchase if they could browse or get answers over messaging—highlighting an opportunity for brands to drive increased revenue by offering […].

Consumer 147

Consumer Brand Branding Trends 147

Muck Rack

DECEMBER 6, 2021

22 new features to help your PR team succeed in 2022

134

134

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Since then, we have profiled over 125 reporters and journalists who cover the automotive, mobility, Detroit and Silicon Valley business beats for a broad collection of national, Detroit, automotive, commercial vehicle, tech and business media outlets.

Meeting 82

Meeting Automotive Media Transportation 82

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Communications

Landis PR

DECEMBER 6, 2021

Photo courtesy of Pexels. By Polly Winograd Ikonen, LCI. Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. Why is that? Because even in a world beleaguered by truth wars, news matters. Reporting by professional (and even quasi-professional) journalists has significant sway over public opinion and consumer behaviors. .

Media Relations 52

Media Relations Media Sports Report 52