Mon.May 17, 2021

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The Most Overused Press Release Words, According to Journalists

Cision

Avoid using these words in your press releases and pitches.

Pitching 421
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Four Strategies for Ensuring Your Livestream Is a Success

Ronn Torossian

There couldn’t be a better way to reach and engage an audience in these socially distanced times than via Livestream. But the love for live streaming isn’t new. According to recent social media research, live video and audio events have dominated the top content types from 2015 to date on most media platforms. And […]. The post Four Strategies for Ensuring Your Livestream Is a Success appeared first on.

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5 Ways We Can Better Engage Journalists

PRSay

As we continue through 2021, at times, it still feels like 2020 — version 2.0. But spring is here and hope springs eternal. COVID-19 vaccinations are available to larger segments of the population. Disneyland reopened. Fans are returning to baseball stadiums and basketball arenas. The economy is showing signs of renewed life. As PR professionals, most of us planned for 2021 apprehensively, remembering how our 2020 plans had been discarded by this time last year.

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Achieving data health—and using it for critical decisions

Agility PR Solutions

New research from data integration and integrity firm Talend examines the challenges businesses face in becoming data-driven organizations and the solutions to these challenges. It’s clear that business leaders know how important data is—two-thirds report that they use data every day. Yet 78 percent of these leaders say they face challenges in using their data, and […].

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How to Get Media Coverage

5W PR

Most journalists have overflowing email inbox folders that are usually filled with emails from PR professionals, charity founders, and business owners. All of those emails tend to be sent out with one specific goal – getting media coverage for a given organization. After all it can be a game-changer for business if an organization is able to receive media coverage from a notable outlet.

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The stakes are higher than ever when it comes to digital experience

Agility PR Solutions

Marketing changed gears during COVID—the pandemic drove shoppers online in record numbers, cementing digital experiences as the primary way to reach and engage consumers in industries ranging from retail and quick-serve restaurants to banking, travel and healthcare. This “digital-first” mindset is here to stay for consumers and companies alike, and the quality of these experiences […].

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6 questions with Nicquel Terry Ellis from CNN

Muck Rack

6 questions with Nicquel Terry Ellis from CNN

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3 ways to use email for effective crisis communication

Agility PR Solutions

As with any important communication, the medium of the message matters. While public statements and interviews are important because of the reach that accompanies them, sometimes in a crisis another medium may be more effective or appropriate. Emails are a powerful medium that PR professionals have at their disposal to handle a crisis, but as […].

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Master Series 1 test

Buzzstream

Master Series 1 test. Master Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 test. Master Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1 testMaster Series 1

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Corporate sustainability goals measurement—delivering tangible results remains a challenge

Agility PR Solutions

As consumers continue to be critical of brand behavior, companies of all sizes across business sectors are elevating sustainability as a core tenet of their practices, yet new research from new engineering, procurement, consulting and construction company firm Black & Veatch reveals that many companies continue to establish targets without a clear understanding of how […].

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Best SEO practices for web page headlines

Axia PR

Harness the power of headlines and make them SEO-compliant. As the online medium continues to grow and thrive, websites have become a mainstay for driving revenues to businesses. This burgeoning platform has been responsible for building a compelling online presence for brands and plays a vital role in targeting the consumer. Websites have multiple aspects associated with them that contribute to the ever-increasing user base of the business.

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#MediaMonday – Mark Charter

HMA Public Relations

Happy #MediaMonday! Today's post comes from Good Morning Tucson's anchor, Mark Charter. Learn more about what it is like to anchor a morning show and hear some of his favorite stories he has covered for KGUN in these last three years.

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Are DABs the new adjudication?

Practical Law Construction

The JCT Dispute Adjudication Board Documentation 2021 (JCT DAB) has now been published, for use with the 2016 Design and Build Contract (DB) and the Major Project Construction Contract (MP). But before we look at how it will operate, it is worth stepping back and looking at what dispute boards are meant to do and why they are now seen as an option for UK projects.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Meet the Media: John Baxter, Freelance Writer

Bianchi Biz Blog

I work out of my home and call my freelance writing business Baxter TechWrite. I eschew corporate titles, and simply refer to myself as a freelance writer. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. My background in trucking industry publishing stems from work for several publications allied with Commercial Carrier Journal , including Owner Operator a

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