Steve Barrett on PR

JUNE 15, 2018

A very short missive this week as I'm hitting the deadline buffers before I head off to Cannes for the annual Festival of Creativity and then the World Cup in Russia.

Creativity 62

Creativity 62

Mark My Words

JUNE 15, 2018

Mark spoke at the Westminster Media Forum on the 26th April 2018 ¬ the subject Next steps for tackling fake news – impact, industry response. and options for policy. Responding to the challenges: media literacy, responsibilities and options for policy Mark Borkowski, Founder and Creative Head, Borkowski PR. My friends in media land in media sales claim our attention span in that 8 seconds, so given the fact that the goldfish’s attention span is 6 seconds I’ll try and make this

Policies 60

Policies Industry Newspapers Interviews 60

HMA Public Relations

JUNE 15, 2018

The restaurant previously known as IHOP, took the Internet by storm on Monday, June 11th when they announced on Twitter that they were now officially known […]. The post Introducing…IHOb appeared first on HMA Public Relations.

Twitter 45

Twitter Publicity Social Media Media 45

Wildfire

JUNE 15, 2018

On Wednesday night I attended the first panel discussion for the PRCA International Communicators Group, which looked at managing multi-market communications programmes from the UK. Hosted by our very own Agency Development Director, Chris King, the discussion brought together a mix of communications specialists from a range of sectors to share their experiences on managing communications campaigns on a global scale: Ken Leitch, Head of Global Communications for BP Lubricants (Castrol); Anna McL

Internal 45

Internal International Groups Local 45

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Shift Communications

JUNE 15, 2018

You might not know Edward Bernays by his name, but if you have a bookshelf at home – congratulations, you’re a “victim” of the late PR guru’s master spinning skills. A bookshelf is an essential piece in most American homes today, whether realizing its intended function as a mini library or simply used as a room décor or an accent piece. But that was not the norm until late 30s when book publishers commissioned Bernays to boost sales.

Fashion 74

Fashion Newspapers Print B2B 74