Mon.Oct 24, 2022

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Top trends for 2023 for food and beverage brands

Agility PR Solutions

With budgets stretched and supplies under strain, food and beverage brands need to be flexible in action and open in spirit to connect with consumers, while also taking full advantage of rapidly emerging technological opportunities. New research from food innovation and insight specialist Innova Market Insights identifies the leading trends for marketers and communicators to […].

Trends 94
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#MediaMonday – Jerrica Dodd

HMA Public Relations

Happy #MediaMonday! Today's feature comes to us from Jerrica Dodd, the owner and executive editor of PharmaSis Magazine. Meet Jerica and find out how her publication celebrates women in the pharmacy field.

Meeting 78
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Nielsen: Media and marketing are missing the mark in connecting with Black consumers

Agility PR Solutions

Even as DEI became a front-seat priority for brands and businesses in 2022, broadcast media has seen a 10-percentage-point decline in Black viewers who are more likely to buy from brands that advertise in inclusive content compared to 2021. New research from Nielsen delves into the reasons behind this decline, examining the relationship between authenticity […].

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How Condé Nast Italia uses NewsWhip’s real-time data to spot trends and engage audiences

NewsWhip

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. We chatted with her about her experiences at Condé Nast Italia, where she serves as the Social Media Director. Condé Nast is a global media company that produces some of the world’s leading print, digital, video and social brands.

Data 68
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Apps & social platforms not clicking in brand intimacy—which brands lead?

Agility PR Solutions

You’d think that social platforms and apps would be among the highest brand groups in making emotional connections with consumers since they are so engaging and personal, but the category overall performed rather poorly, ranking 15th among the 20 industries in the Brand Intimacy 2022 Study, the largest study of brands based on emotions, from […].

Brand 78

More Trending

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How you can become a leader at any level in your organization: 4 vital traits to develop

Agility PR Solutions

Just about anyone can be placed in a leadership role, but position alone doesn’t turn a person into a leader. At the same time, anyone can be a successful leader if they fine-tune their traits and leadership skills. While the journey to become a great leader is long, business professionals can start early by developing […]. The post How you can become a leader at any level in your organization: 4 vital traits to develop appeared first on Agility PR Solutions.

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Healthy Fights: An Unexpected Competitive Advantage

Stern + Associates

We all want to work in an office where people are polite, considerate and kind. But it is possible to be too nice, failing to disagree when it’s important to do so and never surfacing new ideas or innovations. “You can’t have a diverse, inclusive, productive team without some healthy fights,” says workplace dynamics expert Amy Gallo. “And raising disagreements can be especially challenging for women when they feel pressure to be likable or accommodate others.

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Why there will be no more Great Men

Mark My Words

‘I’ve had enough’ asseverated Tory Grandee, Sir Charles Walker, seemingly close to tears. ‘I’ve had enough of talentless people ’. Speaking to the BBC hours after the resignation of the Home Secretary, and hours before the resignation of the Prime Minister, his words struck a chord internationally. Even before Liz Truss slashed the record for the shortest-serving Prime Minister, critics had been lamenting the calibre of Westminster’s post-2016 politicians.

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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

I’m the editor in chief of FleetOwner magazine and FleetOwner.com. FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 59
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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It Is About Helping People – Sandy Young

Ethical Voices

Joining me on this week’s episode is Sandy Young , the vice president of J. Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. She has spent her career in PR agencies with a penchant for crisis communications. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person.

Ethics 51