Fri.Sep 06, 2019

Do We Still Need Flyers?

Ronn Torossian

In today’s fast-paced world of social media, is there still a need for flyers? It all depends on who your demographic is, how you utilize the flyers, and what kind of flyers you use: printed or digital. Used wisely, flyers can still make a positive difference in your sales results.

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Why AI will complement—not replace—human marketers

PR Daily

The personal touch is essential for many consumers, especially in an era of dwindling public trust. Still, you can deploy digital assistants for rudimentary, time-consuming tasks. Here’s how. At first glance, copywriting seems easy to automate.

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What's the difference between news, social, and web media?

Axia PR

When it comes to public relations, the term “media” relates to different channels a brand might use to communicate. Axia Public Relations focuses on earned media, shared media, and owned media. We prefer calling it news, social, and web since people are more familiar with those terms.

Web 82

4 ways to land yourself in legal trouble when using images

PR Daily

The internet is chock-full of visual content, and it’s all free for the taking, right? You bet your logo it’s not. Here are common transgression areas and how you can avoid getting sued. PR and marketing are all about strategic communication, but messaging isn’t about words alone. .

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Crisis PR during Hurricane Dorian

The Stalwart Blog

Like a lot of Americans right now, I’m enthralled with the latest developments of Hurricane Dorian. For me, I’m as interested in how the PR people for emergency management, law enforcement and government communities are going to respond to this one.

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The iOS Apps I Use for Instagram (2019)

Doctor Spin

Looking for iOS apps to enhance your Instagram workflow? These are the Instagram apps the I currently use: Adobe Lightroom Mobile. My editing process is fairly straightforward; I shoot RAW with my Canon EOS 5D Mark II and I import the memory card files into a cloud-only Dropbox-folder.

What makes a workplace amazing?

PR Daily

Show us by entering the new “Amazing Workplaces” category—or any of the more than 50 categories—of Ragan’s Employee Communications Awards. Deadline for entries is Oct. The post What makes a workplace amazing? appeared first on PR Daily. Ragan Awards

Starbucks Cancels Subscriptions

HMA Public Relations

As an avid newspaper supporter, Scott was disappointed to hear that Starbucks will quit selling hard copies of the New York Times in its stores, among other major publications. Read more about what this means for the future of the newspaper industry. The post Starbucks Cancels Subscriptions appeared first on HMA Public Relations. Featured Newspaper Newspaper Industry Scott Hanson Starbucks USA Today Wall St. Journal

Tech giants face antitrust action, social media retains allure despite ‘fake news,’ and top tactics to elevate your brand

PR Daily

Also: Alabama dean resigns amid Twitter furor, T-Mobile vows to investigate purported overcharges, and Burger King’s ‘Escape the clown’ campaign. Good Morning PR pros: The U.S. jobs numbers for August are out—and the signs aren’t promising for the economy.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Get Famous Friday: Custom Media List

PR for Anyone

Hey everybody. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week I want to talk about putting together a custom media list.

Influencers drop in popularity, but remain effective

PR Daily

Fewer content marketers used influencers in 2019 than they did in 2018, but those that did take advantage of influencer marketing were pleased with the results. Some marketers believe influencer marketing is a fad that will pass, but those who have bought in believe it makes a big difference.